Leadership Overview
Astound Digital has 6 executives leading key functions including revenue generation, operational efficiency, organizational strategy, human capital, legal compliance, and operational oversight.
Focused on scaling global digital commerce, Astound Digital empowers iconic brands to maximize revenue through sophisticated, experience-driven ecosystems that transform consumer interactions into long-term growth.
Focused on scaling global digital commerce, Astound Digital empowers iconic brands to maximize revenue through sophisticated, experience-driven ecosystems that transform consumer interactions into long-term growth.
Leadership Roles at Astound Digital
Tripti Helsley - Chief Operating Officer
Tripti Helsley, the Chief Operating Officer at Astound Digital, architects the internal frameworks necessary to support over 1,300 talented doers and makers. Overseeing global delivery standards, the Chief Operating Officer ensures that every digital commerce project meets the high-quality benchmarks expected by iconic brands. This leadership role involves streamlining cross-functional workflows between research, strategy, and technical teams to enhance operational efficiency. Tripti Helsley manages the infrastructure required to execute complex end-to-end website launches across diverse international markets. By optimizing resource allocation and project management methodologies, the Chief Operating Officer maintains the agility needed to react to evolving business needs. Helsley drives operational excellence, ensuring that the company consistently delivers award-winning solutions. Through this focus on internal scalability, the Chief Operating Officer supports the broader organizational goal of transforming casual buyers into loyal brand champions while maintaining high standards of service delivery.
Ryan Dowling - Chief Revenue Officer
Ryan Dowling, the Chief Revenue Officer at Astound Digital, directs all global sales initiatives and revenue growth strategies. By analyzing market trends across four continents, the Chief Revenue Officer identifies untapped revenue streams for enterprise clients. This leadership role involves aligning sales teams with technical support units to ensure seamless delivery of digital commerce solutions. Ryan Dowling optimizes the sales funnel to convert casual buyers into brand champions, directly impacting the US$10 billion in revenue generated by the company. Through rigorous market analysis and strategic partnership development, the Chief Revenue Officer secures long-term financial stability for the organization. By fostering relationships with innovative brands, Dowling drives sustained growth and ensures the company maintains a competitive edge in the digital consulting landscape. This executive focus on revenue expansion remains central to the overall mission of building high-performing, experience-driven commerce ecosystems.
ViAnh Gorbet - Chief of Staff
ViAnh Gorbet, the Chief of Staff at Astound Digital, coordinates strategic initiatives across the executive leadership team to ensure alignment with corporate objectives. By facilitating communication between departments, the Chief of Staff drives the execution of high-priority projects that support the company mission. This leadership role involves managing the operational cadence of the organization, allowing the C-suite to focus on long-term growth and market impact. ViAnh Gorbet monitors key performance indicators to track the success of digital commerce projects and website launches. Through meticulous planning and cross-departmental collaboration, the Chief of Staff optimizes the internal ecosystem to better serve global clients. Gorbet ensures that strategic decisions translate into actionable results, fostering a culture of accountability and efficiency. By bridging the gap between vision and implementation, the Chief of Staff enables the company to maintain its position as a world-class provider of digital commerce solutions while supporting sustained revenue growth.
Antoinette Aglialoro - Chief People Officer
Antoinette Aglialoro, the Chief People Officer at Astound Digital, directs human capital strategies to attract and retain top-tier talent across four continents. By cultivating a high-performance culture, the Chief People Officer ensures that the 1,300 doers and makers remain aligned with the company mission of driving brand growth. This leadership role involves designing professional development programs that enhance the technical and strategic capabilities of the workforce. Antoinette Aglialoro oversees talent acquisition and employee engagement initiatives to support the delivery of award-winning digital commerce solutions. Through the implementation of inclusive and innovative workplace policies, the Chief People Officer fosters an environment where creativity thrives. Aglialoro manages the organizational structure to support rapid scaling and operational excellence. By prioritizing the well-being and growth of the team, the Chief People Officer directly contributes to the company's ability to forge long-lasting relationships with iconic brands and deliver exceptional value to consumers.
Omar Jabbour - Chief Legal Officer
Omar Jabbour, the Chief Legal Officer at Astound Digital, manages all legal affairs and regulatory compliance for the global organization. By providing strategic counsel on complex digital commerce contracts, the Chief Legal Officer mitigates risk while enabling business expansion across international markets. This leadership role involves overseeing intellectual property protection and ensuring that all 3,000 successful digital commerce projects adhere to global standards. Omar Jabbour collaborates with the executive team to navigate the legal nuances of cross-border operations and data privacy regulations. Through proactive risk management, the Chief Legal Officer secures the company's interests during high-stakes negotiations with iconic brands. Jabbour ensures that all business practices align with ethical standards and corporate governance requirements. By providing a stable legal foundation, the Chief Legal Officer supports the company's mission to drive sustained growth and build experience-driven ecosystems that ignite sales and delight consumers in a competitive digital landscape.
Vickie Martynenko - Interim Chief Operations Officer
Vickie Martynenko, the Interim Chief Operations Officer at Astound Digital, focuses on the tactical execution of supply chain logistics and technical support services. By optimizing the delivery of end-to-end website launches, the Interim Chief Operations Officer ensures that technical teams maintain peak performance during high-volume periods. This leadership role involves refining the operational processes that support the company's 400+ successful launches. Vickie Martynenko monitors the efficiency of technical support workflows to guarantee that brands receive consistent, high-quality service. Through the implementation of rigorous quality control measures, the Interim Chief Operations Officer minimizes downtime and maximizes the impact of digital commerce experiences. Martynenko collaborates with other C-suite leaders to ensure that operational capacity matches the strategic growth targets of the organization. By streamlining the technical ecosystem, the Interim Chief Operations Officer enables the company to continue transforming casual buyers into brand champions while maintaining operational resilience across all global regions.
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