Associa Executive and Leadership Team

Scott Meardon, the Chief Executive Officer at Associa, directs the overarching corporate strategy and long-term vision for the organization. Meardon oversees the expansion of community management services across North America, ensuring that the company maintains its position as a leader in the property management sector. By aligning operational goals with the needs of homeowners associations and master-planned communities, the Chief Executive Officer drives sustainable growth and service quality. Scott Meardon collaborates with the board to refine governance support and financial management frameworks that benefit diverse residential portfolios. This leadership role involves constant evaluation of market trends to optimize service delivery models. Through rigorous focus on operational efficiency and client satisfaction, the Chief Executive Officer ensures that the company remains the premier choice for community associations seeking professional management and reliable maintenance coordination.

Sherrill Schafer, the President & Chief Executive Officer at Associa, manages the daily execution of business operations and strategic initiatives. Schafer focuses on the integration of service models across the United States, Canada, and Mexico to ensure consistent delivery of property management solutions. The President & Chief Executive Officer monitors the performance of regional branches, driving improvements in collections, enforcement, and governance support. Sherrill Schafer works closely with executive leadership to implement technology platforms that streamline community operations and enhance resident engagement. By prioritizing the maintenance of property values and the effectiveness of developer consulting, the President & Chief Executive Officer secures the company's reputation for excellence. This role demands a deep understanding of the complexities inherent in mixed-use and commercial property management, requiring Schafer to maintain high standards of accountability and service across all operational territories.

John Stoneham, the Chief Financial Officer at Associa, manages the fiscal health and financial reporting structures of the company. Stoneham oversees the accounting management services provided to community associations, ensuring accuracy and transparency in all financial transactions. The Chief Financial Officer directs the development of robust financial models that support the company's growth and operational stability across its international footprint. John Stoneham works with the executive team to allocate resources effectively, focusing on investments in technology and service infrastructure that drive long-term value. By monitoring collections, enforcement processes, and insurance services, the Chief Financial Officer mitigates financial risk and optimizes revenue streams. This leadership role requires constant vigilance over economic conditions and regulatory requirements, allowing Stoneham to provide the strategic financial guidance necessary for the company to maintain its status as a leading provider of property management services.

Forrest Stover, the President & Chief Financial Officer at Associa, manages the operational efficiency and capital allocation strategies for specific business units. Stover focuses on the financial performance of regional operations, ensuring that maintenance coordination and developer consulting services remain profitable and aligned with corporate standards. The President & Chief Financial Officer directs the implementation of cost-saving measures and revenue-generating initiatives that support the company's overall market impact. Forrest Stover works with branch leadership to refine budgeting processes and financial reporting, providing the oversight necessary for consistent service delivery. By analyzing operational data, the President & Chief Financial Officer identifies opportunities for process improvement and resource optimization. This leadership role involves balancing the immediate financial needs of community associations with the long-term strategic objectives of the company, ensuring that Stover maintains a focus on sustainable growth and fiscal responsibility.

Andrew Brock, the President & Chief Information Officer at Associa, leads the digital transformation and technological infrastructure of the organization. Brock directs the development and implementation of proprietary software platforms that enable community associations to streamline operations and improve resident communication. The President & Chief Information Officer oversees the integration of data-driven solutions into the company's service model, ensuring that property management processes remain efficient and scalable. Andrew Brock collaborates with other executives to align technology investments with the company's strategic goals for North American expansion. By focusing on cybersecurity, system reliability, and user experience, the President & Chief Information Officer ensures that all digital tools support the core mission of maintaining property values and enhancing community governance. This leadership role involves continuous innovation to keep the company at the forefront of the property management industry through advanced technological capabilities.

Kristine Bates, the Branch President (New York) at Associa, manages all community management operations within the New York market. Bates directs the local team in providing comprehensive solutions, including financial management, maintenance coordination, and governance support for residential communities. The Branch President (New York) oversees the execution of corporate service models, ensuring that local clients receive the full benefit of the company's integrated platform. Kristine Bates works with local boards and homeowners associations to address specific property needs and improve resident engagement. By focusing on local market dynamics and regulatory compliance, the Branch President (New York) drives client satisfaction and property value maintenance. This leadership role involves coordinating with corporate headquarters to implement national initiatives while maintaining the flexibility to respond to the unique requirements of the New York region, ensuring that Bates delivers consistent, high-quality service to every community under management.

Thomas Smull, the President at Associa, directs the operational strategy for key service divisions within the company. Smull oversees the delivery of specialized management solutions, focusing on the efficiency of elections management and developer consulting services. The President works with regional teams to ensure that the company's integrated service model is applied effectively across diverse property types, including master-planned developments and mixed-use communities. Thomas Smull collaborates with other C-suite leaders to refine operational processes that enhance resident engagement and streamline financial accounting. By monitoring service quality and client retention metrics, the President ensures that the organization meets its performance targets. This leadership role involves driving innovation in service delivery and maintaining high standards of governance support, allowing Smull to contribute significantly to the company's reputation as a premier provider of community association management services throughout North America.

Craig Rumsby, the Branch President at Associa, manages the day-to-day operations and client relationships for a designated regional branch. Rumsby directs the local staff in providing essential services such as collections, enforcement, and maintenance coordination for homeowners associations. The Branch President oversees the implementation of corporate technology platforms to improve operational transparency and resident communication within the assigned territory. Craig Rumsby works closely with community boards to provide expert governance support and ensure that all properties are managed according to the company's high standards. By focusing on local market growth and service excellence, the Branch President contributes to the overall success of the organization. This leadership role involves managing local resources and ensuring that Rumsby maintains strong relationships with clients, ultimately driving the company's mission to improve community living through professional and reliable management solutions.

Angela Frieling, the Chief Marketing Officer at Associa, architects the brand identity and market positioning for the organization. Frieling directs all communication strategies, ensuring that the value proposition of community management services reaches target audiences across North America. The Chief Marketing Officer oversees digital engagement initiatives, crafting messaging that highlights the benefits of professional governance support and financial management for homeowners associations. Angela Frieling collaborates with regional leadership to tailor marketing campaigns that address specific local market needs while maintaining a unified corporate voice. By analyzing resident engagement data and market feedback, the Chief Marketing Officer refines outreach efforts to improve brand visibility and client acquisition. This leadership role involves managing the company's public image and ensuring that all communication channels effectively support the broader mission of enhancing community living experiences through innovative service solutions.

Chelle O'Keefe, the Executive Vice President, Chief Human Resources Officer at Associa, directs the talent acquisition, development, and retention strategies for the entire organization. O'Keefe oversees the cultivation of a high-performance culture that supports the company's mission of delivering exceptional community management services. The Executive Vice President, Chief Human Resources Officer designs training programs that equip staff with the skills necessary for effective governance support, maintenance coordination, and resident engagement. Chelle O'Keefe works with leadership to ensure that organizational structures are optimized for growth across North America. By managing employee relations and performance management systems, the Executive Vice President, Chief Human Resources Officer fosters an environment of accountability and professional excellence. This leadership role involves aligning human capital strategies with the company's business objectives, ensuring that O'Keefe maintains a workforce capable of meeting the complex demands of residential and commercial property management.