Assent Executive and Leadership Team

August, 2026

Leadership Overview

Assent has 4 executives leading key functions including financial strategy, market positioning, technological innovation, and revenue growth.

Focused on supply chain transparency, Assent empowers manufacturers to meet evolving product compliance standards and sustainability requirements while driving growth through smarter, sustainable supply chain management.

Leadership Roles at Assent

  • Chief Financial Officer - Jason Cherry
  • Chief Marketing Officer - Leslie Alore
  • Chief Technology Officer - Kevin Mcinturff
  • Chief Revenue Officer - Tony Farinaro
  • Jason Cherry - Chief Financial Officer

    Jason Cherry, the Chief Financial Officer at Assent, directs all global financial operations and capital allocation strategies. Managing the fiscal health of the organization, the Chief Financial Officer oversees budgeting, forecasting, and long-term financial planning to support sustainable growth. This leadership role involves close collaboration with the Board to ensure transparency in reporting and compliance with international standards. By optimizing capital structures, Jason Cherry directly impacts the ability of the company to scale operations across North American and European markets. The Chief Financial Officer maintains rigorous oversight of internal controls, ensuring that financial resources align with the broader mission of supply chain sustainability. Through disciplined fiscal management, Cherry secures the necessary funding to advance product compliance software development. This strategic focus on financial stability allows the organization to navigate complex regulatory landscapes while maintaining a competitive edge in the global manufacturing software sector.
    Jason Cherry

    Leslie Alore - Chief Marketing Officer

    Leslie Alore, the Chief Marketing Officer at Assent, architects the global brand strategy and demand generation initiatives. Overseeing market positioning, the Chief Marketing Officer drives awareness regarding product compliance and sustainability requirements among complex manufacturing enterprises. This leadership role involves crafting messaging that highlights the value of supply chain transparency in a rapidly changing regulatory environment. By leveraging data-driven insights, Leslie Alore optimizes marketing funnels to accelerate customer acquisition across diverse industrial sectors. The Chief Marketing Officer collaborates with product teams to ensure that market communications accurately reflect the technical capabilities of the software platform. Through targeted campaigns, Alore expands the reach of the company into new geographic territories, establishing a strong presence in international markets. This strategic approach to brand development ensures that the organization remains the preferred partner for manufacturers seeking to mitigate supply chain risks and achieve long-term sustainability goals.
    Leslie Alore

    Kevin Mcinturff - Chief Technology Officer

    Kevin Mcinturff, the Chief Technology Officer at Assent, directs the engineering roadmap and software development lifecycle. Overseeing the technical architecture, the Chief Technology Officer ensures the platform remains scalable and secure for global manufacturing clients. This leadership role involves managing the integration of complex regulatory data into user-friendly software solutions that simplify compliance workflows. By prioritizing innovation in cloud infrastructure, Kevin Mcinturff enables the company to process vast amounts of supply chain information with high precision. The Chief Technology Officer collaborates with product management to translate evolving sustainability requirements into functional software features. Through the implementation of advanced security protocols, Mcinturff protects sensitive client data across all operational regions. This focus on technical excellence supports the mission of providing manufacturers with the tools necessary to navigate global compliance standards. Ultimately, the Chief Technology Officer drives the technological evolution of the platform to maintain market leadership in the supply chain management software industry.

    Tony Farinaro - Chief Revenue Officer

    Tony Farinaro, the Chief Revenue Officer at Assent, directs all global sales activities and customer success initiatives. Overseeing the enterprise sales organization, the Chief Revenue Officer executes strategies to expand market share within the manufacturing sector. This leadership role involves aligning sales processes with the specific needs of clients navigating complex product compliance and sustainability requirements. By fostering strong relationships with key industry stakeholders, Tony Farinaro drives consistent revenue growth and long-term contract retention. The Chief Revenue Officer collaborates with marketing and product teams to ensure that the sales pipeline reflects the evolving demands of the global supply chain. Through the optimization of sales operations, Farinaro enhances the efficiency of the customer journey from initial engagement to full platform adoption. This strategic focus on revenue performance ensures that the company maintains a robust financial trajectory while delivering significant value to manufacturers seeking to improve supply chain transparency and regulatory compliance.
    Tony Farinaro

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    Frequently Asked Questions Regarding Assent Top Executives and Leadership Team

    Who leads Assent?
    Assent is led by Jason Cherry (Chief Financial Officer), along with executives such as Leslie Alore (Chief Marketing Officer) and Kevin Mcinturff (Chief Technology Officer).
    Who is part of Assent’s executive team?
    The executive team of Assent includes leaders such as Jason Cherry (Chief Financial Officer), Leslie Alore (Chief Marketing Officer), Kevin Mcinturff (Chief Technology Officer) and other senior executives.
    How many executives does Assent have?
    Assent has 4 executives leading key business areas.
    What roles are included in Assent’s leadership team?
    The leadership team of Assent includes roles such as Chief Financial Officer, Chief Marketing Officer, Chief Technology Officer, Chief Revenue Officer.