AppFolio Executive and Leadership Team

Shane Trigg, the Chairman & Chief Executive Officer at AppFolio, directs the overarching corporate strategy and long-term vision for the cloud business management platform. Overseeing the expansion of real estate software solutions, the Chairman & Chief Executive Officer ensures alignment between product innovation and the evolving needs of property managers and investment firms. This leadership role involves managing high-level stakeholder relationships and driving sustainable growth across North American markets. By prioritizing the digital transformation of manual real estate processes, Shane Trigg directly influences the company's market position and competitive advantage. Trigg maintains a focus on operational excellence, ensuring that the organization delivers scalable technology that simplifies complex transactions for residents and service providers alike. Through consistent oversight of corporate performance, the Chairman & Chief Executive Officer secures the company's trajectory as a leader in the property management software industry.

Lisa Horner, the Chief Marketing Officer at AppFolio, architects the global brand strategy and demand generation initiatives for the company's suite of real estate management tools. Overseeing market positioning and customer acquisition, the Chief Marketing Officer ensures that the value proposition of automated workflows reaches property owners and investment managers effectively. This leadership role involves coordinating with product teams to highlight key functionality, such as tenant screening and risk mitigation services, within marketing campaigns. By analyzing market trends and customer feedback, Lisa Horner drives brand awareness and supports the company's growth objectives across diverse real estate segments. Horner manages the development of content and digital outreach programs that simplify the complex ecosystem of property management for potential users. Through strategic communication and data-driven marketing efforts, the Chief Marketing Officer strengthens the company's reputation as a premier provider of cloud-based business solutions.

Leslie Nicolette, the Executive Assistant To Chief Technology Officer and Chief People Officer at AppFolio, coordinates the operational workflows and administrative priorities for the technology and human resources departments. Overseeing the scheduling and communication flow for these critical functions, the Executive Assistant To Chief Technology Officer and Chief People Officer ensures that leadership teams remain focused on scaling cloud infrastructure and talent development. This leadership role involves facilitating cross-departmental collaboration to support the company's mission of delivering intuitive real estate management software. By managing complex calendars and project timelines, Leslie Nicolette directly impacts the efficiency of the technology and people operations. Nicolette maintains a high standard of organizational support, enabling the Chief Technology Officer and Chief People Officer to execute strategic initiatives that improve the overall customer experience. Through diligent management of executive priorities, the Executive Assistant To Chief Technology Officer and Chief People Officer contributes to the seamless functioning of the organization.

Wilfred Chang, the Senior Chief Revenue Officer, Web Analytics & Manager at AppFolio, directs the revenue generation strategy and data-driven analytics initiatives for the company's digital platforms. Overseeing the optimization of sales funnels and web performance, the Senior Chief Revenue Officer, Web Analytics & Manager ensures that the company captures maximum value from its cloud-based real estate solutions. This leadership role involves leveraging advanced analytics to identify growth opportunities and improve conversion rates across the property management ecosystem. By aligning revenue targets with web-based user behavior, Wilfred Chang drives financial performance and operational efficiency. Chang manages the integration of data insights into the broader sales strategy, ensuring that the organization remains responsive to the needs of rental prospects and property owners. Through rigorous analysis and revenue management, the Senior Chief Revenue Officer, Web Analytics & Manager supports the company's goal of delivering a superior customer experience while maintaining strong fiscal growth.

Elizabeth Barat, the Chief People Officer at AppFolio, directs the human capital strategy and organizational culture initiatives that support the company's mission of transforming the real estate industry. Overseeing talent acquisition, employee development, and workplace engagement, the Chief People Officer ensures that the workforce remains aligned with the company's commitment to innovation and customer service. This leadership role involves designing programs that foster professional growth and maintain a high-performance environment for teams building cloud-based management solutions. By implementing strategic HR policies, Elizabeth Barat drives employee retention and organizational health. Barat manages the recruitment of top-tier talent capable of navigating the complex needs of property owners and investment managers. Through the cultivation of a collaborative and inclusive culture, the Chief People Officer enables the company to attract the expertise required to deliver intuitive, automated workflows that improve financial and operational performance for all stakeholders.