Annalect Executive and Leadership Team

August, 2026

Leadership Overview

Annalect has 5 executives leading key functions including strategy, operations, technology, finance, and business leadership.

Driven by a commitment to data-driven excellence, Annalect transforms marketing performance for global brands through advanced analytics, artificial intelligence, and cloud-based technology solutions that optimize customer engagement and media effectiveness.

Leadership Roles at Annalect

  • Chief Executive Officer - Vishwanath Vishe
  • Chief Financial Officer & Chief Operating Officer - Steve Tobengauz
  • Chief Operating Officer - Schalk Van Der Sandt
  • President - Adam Gitlin
  • Chief Technology Officer - Anna Nicanorova
  • Vishwanath Vishe - Chief Executive Officer

    Vishwanath Vishe, the Chief Executive Officer at Annalect, directs the overarching strategic vision for the organization. By aligning data-driven decision making with client business outcomes, the Chief Executive Officer ensures that marketing technology solutions remain at the forefront of industry innovation. Vishwanath Vishe oversees the integration of artificial intelligence and analytics across all global service lines, fostering a culture of precision and performance. This leadership role involves constant collaboration with the Board to scale operations and expand market reach across diverse digital ecosystems. By prioritizing identity resolution and audience intelligence, the Chief Executive Officer drives sustainable growth for enterprise partners. Through the implementation of advanced cloud technology, the executive maintains a competitive edge in the marketing services sector. Ultimately, the Chief Executive Officer secures the long-term success of the firm by championing digital transformation initiatives that redefine how brands interact with modern consumers.

    Steve Tobengauz - Chief Financial Officer & Chief Operating Officer

    Steve Tobengauz, the Chief Financial Officer & Chief Operating Officer at Annalect, manages the financial health and supply chain logistics of the organization. By overseeing fiscal planning and resource allocation, the Chief Financial Officer & Chief Operating Officer ensures that the firm maintains the capital necessary for continuous investment in data analytics and marketing technology. Steve Tobengauz directs the logistical frameworks that support global service delivery, ensuring that regional operations remain profitable and efficient. This leadership role involves balancing financial risk with the need for rapid technological advancement. By optimizing the cost structure of cloud-based services, the executive supports the firm's ability to provide competitive pricing to clients. The Chief Financial Officer & Chief Operating Officer works closely with the leadership team to monitor performance metrics and drive long-term financial stability. Through disciplined fiscal management, the executive secures the resources required to maintain the company's position as a premier provider of marketing intelligence.
    Steve Tobengauz

    Schalk Van Der Sandt - Chief Operating Officer

    Schalk Van Der Sandt, the Chief Operating Officer at Annalect, manages the internal scaling and operational efficiency of the firm. Focusing on the seamless delivery of marketing analytics and automation services, the Chief Operating Officer optimizes workflows to ensure high-quality output for global clients. Schalk Van Der Sandt coordinates cross-functional teams to bridge the gap between engineering capabilities and client-facing consulting requirements. This leadership role involves refining internal processes to support rapid expansion in international markets. By streamlining data strategy implementation, the Chief Operating Officer enhances the speed and accuracy of customer insights provided to brands. The executive maintains rigorous standards for project management, ensuring that all technical solutions align with the broader mission of improving media effectiveness. Through consistent operational oversight, the Chief Operating Officer drives the internal infrastructure necessary to support complex, data-heavy marketing operations across the entire organization.
    Schalk Van Der Sandt

    Adam Gitlin - President

    Adam Gitlin, the President at Annalect, drives the commercial strategy and client engagement initiatives for the organization. By overseeing the consulting and business development divisions, the President ensures that the firm delivers integrated solutions that meet the specific needs of diverse industries. Adam Gitlin manages high-level relationships with agencies and clients, fostering partnerships that lead to improved media effectiveness and customer engagement. This leadership role involves translating complex data insights into clear business strategies that drive growth for partners. By leading the consulting teams, the President ensures that the company's marketing technology services are effectively deployed to solve real-world business challenges. The executive collaborates with the technology and operations leaders to ensure that service delivery remains consistent with the firm's high standards. Through proactive market engagement, the President expands the company's footprint, ensuring that the organization remains a vital partner for brands navigating the complexities of modern digital marketing.

    Anna Nicanorova - Chief Technology Officer

    Anna Nicanorova, the Chief Technology Officer at Annalect, architects the sophisticated cloud infrastructure and artificial intelligence frameworks that power the company. By leading the engineering teams, the Chief Technology Officer ensures that all data-driven tools remain scalable and secure for enterprise-level applications. Anna Nicanorova oversees the development of proprietary technology platforms that facilitate identity resolution and advanced measurement capabilities. This leadership role involves constant innovation in machine learning to provide clients with actionable customer insights. By integrating cutting-edge software solutions into the marketing stack, the Chief Technology Officer enables brands to navigate complex digital ecosystems with precision. The executive collaborates with other C-suite leaders to align technical roadmaps with evolving market demands. Through the continuous refinement of automation tools, the Chief Technology Officer drives significant improvements in marketing performance, ensuring that the firm remains a leader in the marketing technology landscape.

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    Frequently Asked Questions Regarding Annalect Top Executives and Leadership Team

    Who leads Annalect?
    Annalect is led by Vishwanath Vishe (Chief Executive Officer), along with executives such as Steve Tobengauz (Chief Financial Officer & Chief Operating Officer) and Schalk Van Der Sandt (Chief Operating Officer).
    Who is part of Annalect’s executive team?
    The executive team of Annalect includes leaders such as Vishwanath Vishe (Chief Executive Officer), Steve Tobengauz (Chief Financial Officer & Chief Operating Officer), Schalk Van Der Sandt (Chief Operating Officer) and other senior executives.
    How many executives does Annalect have?
    Annalect has 5 executives leading key business areas.
    What roles are included in Annalect’s leadership team?
    The leadership team of Annalect includes roles such as Chief Executive Officer, Chief Financial Officer & Chief Operating Officer, Chief Operating Officer, President, Chief Technology Officer.