Leadership Overview
Amplity has 5 executives leading key functions including strategy, marketing, legal, communications, and medical education.
Focused on delivering comprehensive patient identification and multichannel messaging solutions, Amplity drives excellence in healthcare commercialization through innovative field sales and service resourcing strategies that optimize client outcomes across global markets.
Focused on delivering comprehensive patient identification and multichannel messaging solutions, Amplity drives excellence in healthcare commercialization through innovative field sales and service resourcing strategies that optimize client outcomes across global markets.
Leadership Roles at Amplity
Christina DiBiase - Chief Executive Officer
Christina DiBiase, the Chief Executive Officer at Amplity, directs the overarching corporate strategy and long-term vision for the organization. Overseeing the integration of patient identification solutions and multichannel messaging, the Chief Executive Officer ensures that all service lines align with the evolving needs of the healthcare industry. DiBiase manages high-level partnerships and drives the expansion of field sales and service resourcing capabilities across North American and international markets. By fostering a culture of operational excellence, the Chief Executive Officer supports the delivery of complex campaign planning and execution services. Christina DiBiase maintains constant communication with the Board to ensure financial stability and sustainable growth. Through the leadership of DiBiase, the company maintains a competitive edge in providing specialized consulting services that directly improve patient access and engagement outcomes for diverse pharmaceutical and biotechnology clients.

Susan Duffy - President, Communications
Susan Duffy, the President, Communications at Amplity, directs the strategic messaging and public relations initiatives that define the company's market presence. Overseeing the development of high-impact communication strategies, the President, Communications ensures that all client messaging regarding patient identification and service resourcing remains consistent and persuasive. Duffy manages the internal and external communication channels to foster strong relationships with key industry stakeholders. By collaborating with the marketing and sales departments, the President, Communications aligns messaging with the specific needs of pharmaceutical clients. Susan Duffy drives the creation of content that highlights the effectiveness of the company's campaign planning and execution services. Through the leadership of Duffy, the organization effectively communicates its value proposition to the broader healthcare market, ensuring that the company remains a preferred partner for organizations seeking to improve patient engagement and commercial success through sophisticated communication strategies.
Denise Chambley - President, Medical & Learn
Denise Chambley, the President, Medical & Learn at Amplity, directs the specialized medical education and training divisions that support the company's commercialization services. Overseeing the design and implementation of educational programs, the President, Medical & Learn ensures that field sales teams and healthcare professionals receive the most accurate and relevant information. Chambley manages the development of training modules that enhance the efficacy of multichannel messaging and patient identification efforts. By working with the executive team, the President, Medical & Learn aligns educational initiatives with the broader business goals of the organization. Denise Chambley drives the expansion of medical learning services to meet the growing demand for specialized knowledge in the healthcare sector. Through the strategic oversight of Chambley, the company provides comprehensive learning solutions that empower clients to achieve better patient outcomes and maintain compliance in a rapidly changing medical environment.
Janet Hughes - Chief Marketing Officer, Amplity Health
Janet Hughes, the Chief Marketing Officer, Amplity Health at Amplity, architects the brand identity and market positioning strategies for the entire organization. Overseeing the development of multichannel messaging frameworks, the Chief Marketing Officer ensures that all client-facing communications effectively convey the value of patient identification and field sales services. Hughes drives the creation of data-driven marketing campaigns that support business development initiatives across the healthcare sector. By collaborating with the executive team, the Chief Marketing Officer aligns promotional activities with the broader corporate mission to enhance market visibility. Janet Hughes manages the deployment of digital and traditional marketing assets to reach key stakeholders in the medical community. Through the strategic efforts of Hughes, the company strengthens its reputation as a leader in commercialization services, ultimately supporting the growth of the client base and the expansion of service offerings in competitive global markets.
Michele Atchison - Chief Legal Officer
Michele Atchison, the Chief Legal Officer at Amplity, directs all legal affairs, regulatory compliance, and risk management initiatives for the firm. Overseeing the complex contractual frameworks required for patient identification and field sales resourcing, the Chief Legal Officer ensures that all operations adhere to stringent healthcare industry standards. Atchison manages corporate governance and provides critical guidance on intellectual property and commercial litigation matters. By working closely with the executive leadership team, the Chief Legal Officer mitigates operational risks while supporting the execution of strategic business partnerships. Michele Atchison maintains oversight of regulatory filings and ensures that all multichannel messaging services comply with evolving legal requirements. Through the diligent work of Atchison, the company protects its assets and maintains the highest levels of integrity, enabling the organization to pursue aggressive growth strategies while navigating the intricate legal landscape of the global healthcare consulting industry.
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