Amplify Executive and Leadership Team

July, 2026

Leadership Overview

Amplify has 5 executives leading key functions including strategy, technology, math curriculum, finance, and board leadership.

Driven by innovation, Amplify provides digital curriculum and assessment products and services, shaping the future of education through its commitment to accessible and effective learning solutions.

Leadership Roles at Amplify

  • Chief Executive Officer - Lawrence Berger
  • Senior Advisor To Chief Financial Officer - Brian Hughes
  • Co-Founder & President, Board - Kim Deffebach
  • Chief Technology Officer - Aaron Harnly
  • Chief of Staff, Math - Elizabeth Meier
  • Lawrence Berger - Chief Executive Officer

    Lawrence Berger, the Chief Executive Officer at Amplify, directs the company's overarching strategy and vision. Berger guides the organization's expansion in the digital curriculum and assessment market, ensuring alignment with the core mission of providing effective learning solutions. This leadership role involves fostering innovation across departments and maintaining strong relationships with stakeholders. By focusing on scalable product development and market penetration, Lawrence Berger drives Amplify's impact on educational outcomes. The Chief Executive Officer ensures that all operational facets support the company's commitment to advancing education through technology and robust assessment tools. Berger's strategic direction solidifies Amplify's position as a leader in the EdTech sector.
    Lawrence Berger

    Brian Hughes - Senior Advisor To Chief Financial Officer

    Brian Hughes, the Senior Advisor To Chief Financial Officer at Amplify, provides critical strategic counsel to the finance department, supporting financial planning and operational efficiency. Hughes contributes to the fiscal health of the organization by advising on resource allocation and financial strategy, ensuring that Amplify's growth initiatives are financially sustainable. This advisory role involves analyzing market trends and financial data to inform key business decisions. By offering expert insights, Brian Hughes supports the Chief Financial Officer in managing the company's financial performance and achieving its long-term objectives. The Senior Advisor To Chief Financial Officer's guidance is instrumental in maintaining Amplify's financial stability and enabling its mission-driven expansion in the educational technology market.

    Kim Deffebach - Co-Founder & President, Board

    Kim Deffebach, the Co-Founder & President, Board at Amplify, provides foundational leadership and strategic oversight as a key member of the company's governing body. Deffebach's role involves guiding the long-term vision and corporate governance, ensuring that Amplify remains true to its founding principles and mission. This position requires a deep understanding of the educational landscape and the company's market impact. By contributing extensive experience, Kim Deffebach helps shape strategic decisions that foster innovation and sustainable growth. The Co-Founder & President, Board works to ensure the company's strategic direction aligns with its commitment to advancing education through digital curriculum and assessment solutions. Deffebach's continued involvement is vital to Amplify's ongoing success and industry leadership.

    Aaron Harnly - Chief Technology Officer

    Aaron Harnly, the Chief Technology Officer at Amplify, architects the company's technological infrastructure and digital product development. Harnly oversees the engineering teams responsible for creating and maintaining Amplify's digital curriculum and assessment platforms. This critical role ensures the scalability, security, and performance of all technology solutions, directly supporting the company's mission to deliver innovative educational tools. By driving technological advancements, Aaron Harnly enables the seamless integration of new features and content, enhancing the user experience for educators and students. The Chief Technology Officer collaborates closely with other leaders to translate educational needs into robust digital solutions, solidifying Amplify's competitive edge in the software and content sector. Harnly's expertise is fundamental to the continuous evolution of Amplify's offerings.
    Aaron Harnly

    Elizabeth Meier - Chief of Staff, Math

    Elizabeth Meier, the Chief of Staff, Math at Amplify, spearheads the strategic development and execution of the company's mathematics curriculum initiatives. Meier ensures that Amplify's math products are pedagogically sound, engaging, and aligned with current educational standards. This position involves close collaboration with curriculum designers, assessment specialists, and technology teams to deliver high-quality learning experiences. By focusing on the specific needs of math education, Elizabeth Meier drives innovation in how students learn and how educators teach the subject. The Chief of Staff, Math plays a pivotal role in translating research-based practices into practical, digital tools that enhance student understanding and achievement. Meier's leadership ensures the continued excellence and relevance of Amplify's math offerings.

    Explore Leadership Teams in Content & Collaboration Software

    Frequently Asked Questions Regarding Amplify Top Executives and Leadership Team

    Who leads Amplify?
    Amplify is led by Lawrence Berger (Chief Executive Officer), along with executives such as Brian Hughes (Senior Advisor To Chief Financial Officer) and Kim Deffebach (Co-Founder & President, Board).
    Who is part of Amplify’s executive team?
    The executive team of Amplify includes leaders such as Lawrence Berger (Chief Executive Officer), Brian Hughes (Senior Advisor To Chief Financial Officer), Kim Deffebach (Co-Founder & President, Board) and other senior executives.
    How many executives does Amplify have?
    Amplify has 5 executives leading key business areas.
    What roles are included in Amplify’s leadership team?
    The leadership team of Amplify includes roles such as Chief Executive Officer, Senior Advisor To Chief Financial Officer, Co-Founder & President, Board, Chief Technology Officer, Chief of Staff, Math.