Allo Executive and Leadership Team

July, 2026

Leadership Overview

Allo has 4 executives leading key functions including finance, human resources, and technology.

Driven by customer satisfaction, Allo is dedicated to providing a wide range of products and a convenient shopping experience with competitive pricing across Ukraine.

Leadership Roles at Allo

  • Chief Financial Officer - Oksana Pogorena
  • Chief Human Resources Officer - Larysa Bruver
  • Chief Technology Officer & Chief Technical Officer - Dmytro Kalashnykov
  • HRD заместитель директора по персоналу - Igor Guryanov
  • Oksana Pogorena - Chief Financial Officer

    Oksana Pogorena, the Chief Financial Officer at Allo, directs all financial operations and strategic fiscal planning. Overseeing budgeting, forecasting, and financial reporting, the Chief Financial Officer ensures robust financial health for the national marketplace. This leadership role involves managing capital allocation, optimizing investment strategies, and maintaining strong relationships with financial institutions. By analyzing market trends and economic indicators, Oksana Pogorena drives profitability and sustainable growth. The Chief Financial Officer's oversight extends to risk management and compliance, safeguarding Allo's assets and ensuring adherence to regulatory standards across its extensive catalog of electronics, home appliances, and personal care items. Pogorena's financial acumen is critical for Allo's mission to deliver a convenient shopping experience with competitive pricing.

    Larysa Bruver - Chief Human Resources Officer

    Larysa Bruver, the Chief Human Resources Officer at Allo, architects the company's talent strategy and organizational development. Overseeing recruitment, employee relations, and performance management, the Chief Human Resources Officer cultivates a high-performing workforce aligned with Allo's mission. This leadership position involves developing comprehensive HR policies, fostering a positive work environment, and ensuring employee engagement across major cities in Ukraine. By implementing innovative HR initiatives, Larysa Bruver enhances operational efficiency and supports the company's expansion in the retail sector. The Chief Human Resources Officer's focus on talent acquisition and retention is vital for maintaining Allo's competitive edge in providing electronics, home appliances, and personal care items. Bruver's strategic approach to human capital management underpins Allo's commitment to customer satisfaction.

    Dmytro Kalashnykov - Chief Technology Officer & Chief Technical Officer

    Dmytro Kalashnykov, the Chief Technology Officer & Chief Technical Officer at Allo, spearheads technological innovation and infrastructure development. Overseeing the company's digital platforms, IT operations, and cybersecurity measures, the Chief Technology Officer & Chief Technical Officer ensures a seamless online shopping experience for clients across Ukraine. This critical role involves driving the evolution of Allo's e-commerce capabilities, integrating advanced technologies, and managing the technical aspects of the national marketplace. By optimizing system performance and exploring new technological frontiers, Dmytro Kalashnykov enhances the delivery of services such as online shopping and financing options. The Chief Technology Officer & Chief Technical Officer's strategic vision is fundamental to Allo's ability to offer a wide range of products, including smartphones, laptops, and gaming equipment, with competitive pricing and robust customer support. Kalashnykov's technical leadership is essential for Allo's market position.

    Igor Guryanov - HRD заместитель директора по персоналу

    Igor Guryanov, the HRD заместитель директора по персоналу at Allo, executes human capital strategies and manages personnel operations. Overseeing employee development programs and ensuring compliance with labor regulations, the HRD заместитель директора по персоналу supports the company's extensive workforce across major cities in Ukraine. This role involves implementing effective HR policies and fostering a productive work environment that aligns with Allo's commitment to customer satisfaction. By focusing on talent management and employee well-being, Igor Guryanov contributes to the operational efficiency of the national marketplace. The HRD заместитель директора по персоналу's dedication to personnel excellence is integral to Allo's mission of providing a convenient shopping experience for a wide range of products, from electronics to home appliances. Guryanov's operational HR expertise strengthens Allo's internal capabilities.

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    Frequently Asked Questions Regarding Allo Top Executives and Leadership Team

    Who leads Allo?
    Allo is led by Oksana Pogorena (Chief Financial Officer), along with executives such as Larysa Bruver (Chief Human Resources Officer) and Dmytro Kalashnykov (Chief Technology Officer & Chief Technical Officer).
    Who is part of Allo’s executive team?
    The executive team of Allo includes leaders such as Oksana Pogorena (Chief Financial Officer), Larysa Bruver (Chief Human Resources Officer), Dmytro Kalashnykov (Chief Technology Officer & Chief Technical Officer) and other senior executives.
    How many executives does Allo have?
    Allo has 4 executives leading key business areas.
    What roles are included in Allo’s leadership team?
    The leadership team of Allo includes roles such as Chief Financial Officer, Chief Human Resources Officer, Chief Technology Officer & Chief Technical Officer, HRD заместитель директора по персоналу.