Leadership Overview
Albaad has 5 executives leading key functions including strategy, technology, information systems, non-woven manufacturing, and wipes production.
Focused on delivering high-quality hygiene solutions, Albaad maintains a commitment to international production standards while fostering a family-oriented culture that prioritizes innovation in baby wipes, feminine hygiene, and cosmetic product development.
Focused on delivering high-quality hygiene solutions, Albaad maintains a commitment to international production standards while fostering a family-oriented culture that prioritizes innovation in baby wipes, feminine hygiene, and cosmetic product development.
Leadership Roles at Albaad
Jacob Heen - Chief Executive Officer & President
Jacob Heen, the Chief Executive Officer & President at Albaad, directs the overarching corporate strategy and global expansion initiatives. Overseeing the entire organizational structure, the Chief Executive Officer & President ensures alignment between manufacturing capabilities and international market demands for hygiene products. This leadership role involves managing complex supply chains across North American and global markets to maintain competitive positioning. By fostering a culture of operational excellence, Jacob Heen drives the company toward sustainable growth and long-term profitability. The Chief Executive Officer & President collaborates closely with divisional leaders to optimize production efficiency and product quality. Through rigorous oversight of corporate governance and financial performance, Heen secures the stability of the organization. Ultimately, the Chief Executive Officer & President maintains the core mission of delivering superior baby wipes, feminine hygiene, and cosmetic solutions to a diverse global customer base.

Gadi Choresh - President of Albaad Non-Woven Division
Gadi Choresh, the President of Albaad Non-Woven Division at Albaad, directs the specialized manufacturing operations focused on non-woven fabric production. Overseeing the division's output, the President of Albaad Non-Woven Division ensures that raw material processing meets the high standards required for baby wipes and feminine hygiene products. This leadership role involves managing large-scale production facilities to maximize throughput and minimize waste. By optimizing the non-woven manufacturing cycle, Gadi Choresh directly contributes to the cost-effectiveness and quality of the final consumer goods. The President of Albaad Non-Woven Division collaborates with procurement and quality assurance teams to maintain a consistent supply chain. Through rigorous oversight of plant performance, Choresh drives operational improvements that support the company's international growth. Ultimately, the President of Albaad Non-Woven Division ensures that the core manufacturing capabilities remain robust, reliable, and capable of meeting the evolving needs of the global hygiene industry.
Hadran Olami - Division President, Wipes & Massuot Yitzhak Site (Israel)
Hadran Olami, the Division President, Wipes & Massuot Yitzhak Site (Israel) at Albaad, directs the production and operational strategy for the company's foundational site. Overseeing the wipes manufacturing division, the Division President, Wipes & Massuot Yitzhak Site (Israel) ensures that production lines operate at peak efficiency to satisfy international demand. This leadership role involves managing the workforce and technical resources at the primary manufacturing hub to maintain the company's heritage of quality. By streamlining site-specific workflows, Hadran Olami enhances the output of baby wipes and cosmetic products. The Division President, Wipes & Massuot Yitzhak Site (Israel) collaborates with global logistics teams to ensure timely distribution of goods from the regional base. Through constant monitoring of production metrics, Olami drives continuous improvement initiatives that support the broader corporate mission. Ultimately, the Division President, Wipes & Massuot Yitzhak Site (Israel) secures the operational integrity of the company's most critical manufacturing asset.
Chanan Adler - Vice President, Technology & Chief Technology Officer
Chanan Adler, the Vice President, Technology & Chief Technology Officer at Albaad, architects the technical roadmap for advanced manufacturing processes. Overseeing research and development, the Vice President, Technology & Chief Technology Officer ensures the integration of cutting-edge machinery to enhance the production of feminine hygiene and cosmetic goods. This leadership role involves driving innovation in material science to improve product performance and sustainability. By optimizing technical workflows, Chanan Adler directly impacts the efficiency of global manufacturing operations. The Vice President, Technology & Chief Technology Officer collaborates with engineering teams to implement scalable solutions that meet stringent quality standards. Through continuous assessment of emerging industry trends, Adler maintains the technological edge required for market leadership. Ultimately, the Vice President, Technology & Chief Technology Officer supports the company mission by transforming complex technical requirements into high-volume, reliable consumer products that define the brand's reputation for excellence.

Roman Litrovnik - Global Chief Information Officer & Vice President, Information Technology
Roman Litrovnik, the Global Chief Information Officer & Vice President, Information Technology at Albaad, directs the digital infrastructure and data security frameworks across all international sites. Overseeing enterprise resource planning systems, the Global Chief Information Officer & Vice President, Information Technology ensures seamless connectivity between manufacturing facilities and corporate headquarters. This leadership role involves implementing robust cybersecurity protocols to protect proprietary production data and sensitive business information. By modernizing IT architecture, Roman Litrovnik enhances operational transparency and decision-making capabilities for the executive team. The Global Chief Information Officer & Vice President, Information Technology collaborates with regional managers to streamline digital workflows and improve supply chain visibility. Through strategic investment in cloud-based technologies, Litrovnik supports the company's ability to scale production efficiently. Ultimately, the Global Chief Information Officer & Vice President, Information Technology secures the digital foundation necessary for maintaining the company's competitive advantage in the global hygiene market.
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