Aeon Executive and Leadership Team

May, 2026

Leadership Overview

Aeon has 9 executives leading key functions including strategy, finance, and operations.

Driven by a legacy of diversified services, Aeon is committed to enhancing customer value across retail, financial services, and international markets, fostering growth through integrated business strategies.

Leadership Roles at Aeon

  • Chief Executive Officer - Asif Tonmoy
  • Chief Executive Officer & Founder - Kelly Tenbrink
  • Chief Financial Officer, International Business & Chief & Officer - Shinya Wako
  • President & Representative & Director - Takashi Shigeno
  • President - Mine Demirkan
  • President of the Board of Directors - Zahrah Maynard
  • Chief People Officer & Advisor - Brendan de Kauwe
  • Chairman & Representative Executive Officer - Motoya Okada
  • Maketing - Xayyaphone Sinthavong
  • Asif Tonmoy - Chief Executive Officer

    Asif Tonmoy, the Chief Executive Officer at Aeon, directs the overarching corporate strategy and operational execution across Aeon's diverse business segments. This leadership role involves guiding the company's expansion into new markets and optimizing existing operations within retail, pharmaceutical, and financial services sectors. Tonmoy focuses on driving innovation and ensuring that all business units align with the company's long-term vision for growth and market leadership. The Chief Executive Officer's responsibilities include fostering cross-functional collaboration to leverage synergies between different divisions, thereby enhancing overall business performance and shareholder value. This executive ensures the company maintains its competitive edge by adapting to evolving market dynamics and consumer needs, directly impacting Aeon's sustained success and global presence.

    Kelly Tenbrink - Chief Executive Officer & Founder

    Kelly Tenbrink, the Chief Executive Officer & Founder at Aeon, establishes the foundational vision and strategic direction for the company's global operations. This executive spearheads initiatives aimed at expanding Aeon's footprint in key international markets, particularly within the retail and financial services sectors. Tenbrink's leadership focuses on cultivating a culture of innovation and operational excellence, ensuring that the company's diverse portfolio of businesses operates cohesively. The Chief Executive Officer & Founder's role involves critical decision-making regarding resource allocation, strategic partnerships, and long-term business development. By championing new ventures and overseeing the integration of acquired entities, Kelly Tenbrink drives significant growth and reinforces Aeon's position as a diversified conglomerate.

    Shinya Wako - Chief Financial Officer, International Business & Chief & Officer

    Shinya Wako, the Chief Financial Officer, International Business & Chief & Officer at Aeon, manages the financial health and strategic fiscal planning for the company's global operations. This executive oversees all financial reporting, budgeting, and investment strategies, with a particular focus on optimizing financial performance within international markets. Wako's responsibilities include driving financial integration across Aeon's retail, pharmaceutical, and financial services divisions, ensuring capital efficiency and profitability. The Chief Financial Officer, International Business & Chief & Officer's role also involves assessing market opportunities and risks associated with global expansion, guiding strategic financial decisions to support growth objectives. Shinya Wako ensures robust financial controls and drives initiatives that enhance shareholder value across Aeon's diverse portfolio.

    Takashi Shigeno - President & Representative & Director

    Takashi Shigeno, the President & Representative & Director at Aeon, executes strategic initiatives and operational management across key business segments. This executive focuses on driving operational efficiency and fostering growth within Aeon's extensive retail and financial services operations. Shigeno's leadership involves overseeing the implementation of corporate policies and ensuring seamless coordination between different departments to achieve strategic objectives. The President & Representative & Director's role includes managing relationships with key partners and stakeholders, ensuring the company's operational strategies align with market demands and regulatory requirements. Takashi Shigeno plays a vital part in enhancing Aeon's market position through effective management and strategic execution.

    Mine Demirkan - President

    Mine Demirkan, the President at Aeon, directs significant operational segments, focusing on enhancing business performance and strategic market penetration. This executive oversees the development and execution of growth strategies within specific divisions, ensuring alignment with Aeon's broader corporate objectives. Demirkan's responsibilities include optimizing resource allocation, driving operational improvements, and fostering innovation across the business units under management. The President's role involves close collaboration with other senior leaders to identify new opportunities and mitigate potential risks, thereby strengthening Aeon's competitive stance. Mine Demirkan is instrumental in driving the company's expansion and ensuring sustained profitability across its diverse operations.

    Zahrah Maynard - President of the Board of Directors

    Zahrah Maynard, the President of the Board of Directors at Aeon, provides critical governance and strategic leadership, guiding the board's oversight of the company's direction. This executive ensures that Aeon's corporate strategy effectively addresses market dynamics and stakeholder interests across its retail, financial services, and international business units. Maynard's role involves chairing board meetings, facilitating discussions on major corporate decisions, and ensuring adherence to best practices in corporate governance. The President of the Board of Directors' responsibilities include championing the company's long-term vision and ensuring that management's actions are aligned with shareholder value creation and ethical standards. Zahrah Maynard's leadership ensures robust oversight and strategic alignment for Aeon's continued success.

    Brendan de Kauwe - Chief People Officer & Advisor

    Brendan de Kauwe, the Chief People Officer & Advisor at Aeon, shapes and executes human capital strategies to support the company's growth and operational objectives. This executive oversees all aspects of human resources, including talent acquisition, employee development, and organizational culture initiatives across Aeon's global operations. De Kauwe's leadership focuses on fostering a productive and inclusive work environment that attracts and retains top talent within the retail, financial services, and international business sectors. The Chief People Officer & Advisor's role involves advising senior leadership on people-related matters, ensuring that HR policies align with business strategy and regulatory requirements. Brendan de Kauwe is dedicated to building a strong organizational foundation through strategic workforce planning and employee engagement.

    Motoya Okada - Chairman & Representative Executive Officer

    Motoya Okada, the Chairman & Representative Executive Officer at Aeon, provides high-level strategic oversight and governance for the entire organization. This executive guides the board of directors in setting the company's long-term objectives and ensuring robust corporate compliance across all business units, including retail, pharmaceuticals, and financial services. Okada's role involves representing Aeon to stakeholders and the broader business community, fostering relationships that support sustained growth and market influence. The Chairman & Representative Executive Officer's responsibilities extend to championing corporate social responsibility initiatives and ensuring ethical business practices are maintained throughout the conglomerate. Motoya Okada's leadership ensures Aeon's strategic alignment with its founding principles and its commitment to societal contribution.

    Xayyaphone Sinthavong - Maketing

    Xayyaphone Sinthavong, the Maketing at Aeon, drives strategic marketing initiatives to enhance brand visibility and customer engagement across Aeon's diverse business sectors. This executive develops and implements comprehensive marketing plans designed to reach target audiences effectively within the retail, pharmaceutical, and financial services markets. Sinthavong's responsibilities include overseeing market research, advertising campaigns, and digital marketing efforts to support business growth objectives. The Maketing's role involves analyzing market trends and consumer behavior to inform marketing strategies and ensure competitive positioning. Xayyaphone Sinthavong focuses on building strong brand equity and driving customer acquisition through innovative and data-driven marketing approaches.

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    Frequently Asked Questions Regarding Aeon Top Executives and Leadership Team

    Who leads Aeon?
    Aeon is led by Asif Tonmoy (Chief Executive Officer), along with executives such as Kelly Tenbrink (Chief Executive Officer & Founder) and Shinya Wako (Chief Financial Officer, International Business & Chief & Officer).
    Who is part of Aeon’s executive team?
    The executive team of Aeon includes leaders such as Asif Tonmoy (Chief Executive Officer), Kelly Tenbrink (Chief Executive Officer & Founder), Shinya Wako (Chief Financial Officer, International Business & Chief & Officer) and other senior executives.
    How many executives does Aeon have?
    Aeon has 9 executives leading key business areas.
    What roles are included in Aeon’s leadership team?
    The leadership team of Aeon includes roles such as Chief Executive Officer, Chief Executive Officer & Founder, Chief Financial Officer, International Business & Chief & Officer, President & Representative & Director, President.