Rodan + Fields

Highly Engaged Employees

Rodan + Fields, established in 2000 by Stanford-trained dermatologists Dr. Katie Rodan and Dr. Kathy Fields, is a prominent skincare brand dedicated to empowering consumers with healthy, confident skin. The company operates on a direct-to-consumer model, leveraging mobile and social networks to reach its customer base. Its core philosophy centers on regimen-based skincare solutions designed for efficacy and accessibility.

With a significant operational footprint, Rodan + Fields employs between 500 and 1,000 individuals across 112 locations globally. The brand fosters a robust community of Independent Consultants who are integral to its go-to-market strategy, extending its reach and personalized customer engagement. This distributed network model allows for broad market penetration and direct consumer interaction. Meet Rodan + Fields's team to understand the individuals driving this innovative approach.

Operating within the Cosmetics, Beauty Supply & Personal Care Products, Consumer Goods, and Manufacturing industries, Rodan + Fields generates substantial revenue, reported at $105.6 million. The company offers a range of skincare products, emphasizing satisfaction guarantees and money-back policies to build consumer trust. It competes in a dynamic market against established players like Proactiv, SkinCeuticals, and Obagi, differentiating itself through its unique consultant model and dermatologist-backed formulations.