Pathmatics
Business Intelligence (BI) Software · New York, United States · 11-50 Employees
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Overview
Headquarters
261 Madison Ave Ste 10056, New York City...Phone Number
(424) 625-8512Website
www.pathmatics.comRevenue
$11.1 MillionIndustry
ZI Rank: 1
Signal Type
Dec
Jan
Feb
Mar
Apr
May
ZI Rank
2
2
2
2
1
1
About Pathmatics
Pathmatics is an award-winning digital advertising intelligence platform that provides insights into how brands, agencies, and publishers allocate their digital media budgets. It offers tools for competitive analysis, media planning, and creative strategy optimization across various channels, including social media, display, and mobile. The platform serves a diverse clientele, including brand marketing teams, media agencies, publishers, and financial analysts. By leveraging data-driven insights, Pathmatics helps clients enhance their advertising strategies and maximize their market impact.Explore more
Pathmatics Org Chart
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Revenue
Number of Employees
Type
Funding
Founded In
Company Profile Activity
Activity Insights
Pathmatics is experiencing very low activity levels compared to other companies in the Software sector.
What does this means?
Pathmatics is drawing exceptional interest within the Software industry, suggesting notable developments or strong market momentum, learn more about Pathmatics.
Pathmatics financials insights
Gather financial insights about Pathmatics, including details on funding rounds, investors, total funding, and acquisitions, to gain a comprehensive understanding of their financial strategy.
2012
Private Equity
$1.8M
2013
Other Financing Round
$1.7M
2016
Series A
$3M
2018
Unspecified
$3M
2020
Debt
$350K
Pathmatics Tech Stack
A closer look at the technologies used by Pathmatics
Most Recent Scoops
Mergers & Acquisitions (M&A)
Funding
Pathmatics Inc has received an SBA PPP loan for $350,000-1 million from Silicon Valley Bank.
Open Position
Pathmatics is seeking a Sales Director. (Los Angeles, CA)
Seeking Replacement, Personnel Moves
Open Position
Pathmatics is seeking an Office Manager. (Santa Monica, CA)
Seeking Replacement, Personnel Moves
Event
Events
Pathmatics News & Media
Now A One-Stop Shop For Market Intelligence: Data Miner Sensor Tower Buys Pathmatics After New Investment From Riverwood
San Francisco-based Sensor Tower has acquired marketing intelligence company Pathmatics after securing a new growth investment from majority-owner Riverwood Capital.Sensor Tower makes its first acquisition with deal for market intelligence company, Pathmatics
Mobile app market intelligence firm Sensor Tower has made its first acquisition. The company this morning announced it’s acquiring Pathmatics, a market intelligence company which will now combine its paid digital and social media platform with Sensor Tower’s business. Deal terms were not detailed but include an undisclosed growth investment from Riverwood Capital into Pathmatics. […]Numerator Launches Paid Social Media And Streaming Ad Monitoring
CHICAGO, Jan. 14, 2021 /PRNewswire/ -- Numerator, a data and tech company serving the market research industry, has introduced Paid Social Media and streaming ads in the form of Ad-Supported Video On-Demand (AVOD) monitoring through Numerator Ad Intel. Numerator Ad Intel will now report...Pathmatics Launches Twitter Paid Social Advertising Coverage
SANTA MONICA, Calif.--(BUSINESS WIRE)--Pathmatics, the digital marketing intelligence company, has expanded the coverage of its Explorer platform to include Twitter advertising data. Pathmatics’ United States-based customers will have access to insights and analysis to paid Twitter advertising spend, impressions, creatives, and much more, across multiple U.S. industries. The news marks Pathmatics’ second social media platform expansion this year, following a previous announcement around launchi
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Frequently Asked Questions Regarding Pathmatics
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Pathmatics is an award-winning digital advertising intelligence platform that provides insights into how brands, agencies, and publishers allocate their digital media budgets. It offers tools for competitive analysis, media planning, and creative strategy optimization across various channels, including social media, display, and mobile. The platfor... Read More
