Mobilisation Lab

Except where noted, content on this site is licensed under a Creative Commons Attribution 4.0 International License. We envision an equitable, peaceful and sustainable world achieved by changemakers who continually integrate the best available strategies, tactics and tools into their campaigns. MobLab trains, coaches and challenges changemakers and... their organisations to build people power, deploy creative tactics, tackle root causes and adopt collaborative cultures. Why? Because these strategies are key to addressing the scale and complexity of the challenges we face today. We guide practitioners and leaders to design nimble, people-powered advocacy campaigns using participatory approaches that both deliver bigger wins and transform organisations. We shine a light on stories of experimentation and learning to challenge changemakers to adapt to what works (and what doesnt) in global social change. We facilitate opportunities for changemakers to skill up through peer learning and in turn share their own knowledge and experience with the global advocacy campaigning community. Why are we doing this? Around the world, were witnessing a rise in climate destruction, inequality, authoritarianism, and far-right ideologies. Digital technologies are enabling new forms of collaborationnot only for those working to foster fairer alternatives, but also for a small elite seeking to maintain and exacerbate the systems from which they profit. Most organisations are struggling to adapt to the rapidly shifting political, economic, technological and media landscapes. And although advocacy campaigners are regularly finding creative ways to break through, too often our hard-won lessons arent shared across traditional divides of geography, context and expertise. If were to win economic, environmental and social justice at the breadth and depth required today, changemakers need better support to transform their approaches and better pathways to collectively build on successes. Our struggles for an equitable, peaceful and ...Read More