MarketCast
Highly Engaged Employees
Highly Engaged EmployeesAdvertising Networks · California, United States · 501-1,000 Employees
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Overview
Headquarters
3532 Hayden Ave, Culver City, California...Phone Number
(323) 933-3099Website
www.marketcast.comRevenue
$126.8 MillionIndustry
ZI Rank: 2
Signal Type
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ZI Rank
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About MarketCast
MarketCast provides marketing research and data analytics services for the global entertainment industry. With offices in Los Angeles, New York City, Boston, Indianapolis, and London, MarketCast specializes in research-based consulting, testing, and benchmarking services that support entertainment marketers and researchers in strategic decision making at every stage of the content lifecycle. MarketCasts services are available worldwide and include materials testing (trailers, TV spots, digital campaigns), and exit polls, along with a wide range of custom offerings, from concept and positioning studies to brand tracking and franchise studies. MarketCast and its sister companies Insight Strategy Group, Fizziology, and Turnkey Intelligence, are business units of MarketCast Group, a portfolio company of Kohlberg & Company, a leading private equity firm headquartered in Los Angeles, California.Explore more
MarketCast Org Chart
DT
Senior VP, Media, Sports & Entertainment
MD
Senior VP, Client Engagement
ED
Enablement Vice President, Marketing Strategy
BD
Enablement Vice President, Solutions
TG
Vice President, Brand Solutions Media, Sports...
FH
Insights & Custom Research Vice President, Co...
KM
Entertainment, Campaign Strategy & Franchise ...
EN
Vice President, Ad Solutions
AM
Ad Solutions Vice President, Research
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MarketCast is experiencing very low activity levels compared to other companies in the Business Services sector.
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MarketCast is drawing exceptional interest within the Business Services industry, suggesting notable developments or strong market momentum, learn more about MarketCast.
MarketCast Tech Stack
A closer look at the technologies used by MarketCast
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MarketCast has more open roles in Operations than it has had at any time in the past 12 months. Areas of expertise include: Leak Detection Equipment.
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MarketCast News & Media
Deductive AI Secures $7.5 Million Seed Funding To Transform Software Reliability With ...
Deductive AI has officially launched with $7.5 million in seed funding to revolutionize how engineering teams handle software reliability through AI-driven Site Reliability Engineering (SRE) agents. The funding round was led by CRV, with participation from Databricks Ventures, Thomvest Ventures, and PrimeSet.Research Company MarketCast Appoints Industry Veteran Amy Fenton As New CEO
CULVER CITY, Calif.--(BUSINESS WIRE)--MarketCast, a leading technology and data-enabled market research and analytics firm, announced today current Co-President Amy Fenton has been elevated to the position of CEO, effective immediately. The decision comes at a pivotal moment for the industry, as media fragmentation accelerates and brands face growing pressure to use real-time, predictive data to optimize campaigns and drive measurable sales outcomes. Fenton is a seasoned advertising and brand eMarketCast Reveals the 50 Brands Americans Can't Live Without
Annual Report Derived from 20K Consumers Ranks Amazon, Google, and YouTube at the Top as Loyalty, Trust and Identity Prove Key to Brand Resilience CULVER CITY, Calif., June 11, 2025 /PRNewswire/ -- MarketCast, the leading marketing research firm helping brands maximize their advertising...
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MarketCast provides marketing research and data analytics services for the global entertainment industry. With offices in Los Angeles, New York City, Boston, Indianapolis, and London, MarketCast specializes in research-based consulting, testing, and benchmarking services that support entertainment marketers and researchers in strategic decision mak... Read More
