JB Marketing

JB Marketing provides freelance Marketing Management to companies with limited in-house marketing resources or to those who wish to supplement their capability and capacity during growth periods or for new launches. JB Marketing has a network of associate members who provide a breadth of expertise. Associates include graphic designers, web-database... designers, e-marketing experts, social media specialists and digital film producers. JB Marketing was established in 2006 by freelance Marketing Manager Jenny Bach. With 20 years of marketing experience for B2B and consumer markets, Jenny seeks out new opportunities and develops a company's position within niche market segments. Jenny Bach specialises in the promotion of services and intangibles. Skilled in strategic business planning, she helps organisations to grow through effective internal and external marketing communications strategies. She provides tactical 'hands on' implementation and monitoring/controlling to achieve results. Jenny is a full member of the Chartered Institute of Marketing & was awarded the Postgraduate Diploma in Marketing in 1998 and is trained in all aspects of management - including personnel and finance - and experienced in international marketing. She was Board Member & Treasurer for the local Chartered Institute of Marketing from 2003 to 2010 and has also served as Director for Education for the Society of Petroleum Engineers. "I've learned never to underestimate the power of understanding your customers. I focus on buyer behaviour and buying psychology to get results and win new markets.Read More