Interactive Advertising Bureau
Membership Organizations · New York, United States · 51-200 Employees
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Overview
Headquarters
116 E 27th St Fl 6, New York, New York, ...Phone Number
(212) 380-4700Website
www.iab.comRevenue
$41.4 MillionIndustry
ZI Rank: 1
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About Interactive Advertising Bureau
The Interactive Advertising Bureau empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.Explore more
Interactive Advertising Bureau Org Chart
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Company Profile Activity
Activity Insights
Interactive Advertising Bureau is experiencing very low activity levels compared to other companies in the Organizations sector.
What does this means?
Interactive Advertising Bureau is drawing exceptional interest within the Organizations industry, suggesting notable developments or strong market momentum, learn more about Interactive Advertising Bureau.
Interactive Advertising Bureau Tech Stack
A closer look at the technologies used by Interactive Advertising Bureau
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Most Recent Scoops
Person-Based
Event
Retail/Store Systems, Product Marketing, Events, eCommerce, Sales, Digital Technology, Omnichannel, Software, Store Operations, Field /Outside Sales, Customer Experience, Field Marketing
Event
Digital Marketing, Advertising, Events, Content Management, Sales, Digital Technology, Field /Outside Sales, Field Marketing, Marketing Operations, Operations
Event
Digital Marketing, Advertising, Events, Content Management, Sales, Digital Technology, Field /Outside Sales, Field Marketing, Marketing Operations, Operations
Event
Digital Marketing, Advertising, Events, Content Management, Sales, Digital Technology, Field /Outside Sales, Field Marketing, Marketing Operations, Operations
Interactive Advertising Bureau News & Media
IAB Finds AI Has Achieved Mass Adoption But Sustainable Growth Hinges on Trust, Transparency, and Equitable Value Exchange
Two New Studies Reveals 40% of AI Using Consumers Do So Daily, and 95% of Publishers Report Meaningful Impact: Accountability Infrastructure Critical to Support What Comes Next NEW YORK, July 16, 2026 /PRNewswire/ -- AI is no longer a technology that can be viewed as experimental....IAB Releases Redefining Media Types Standard for Public Comment
New Framework, Developed in Partnership With IAB Tech Lab, Establishes Shared Definitions for Digital Video Formats Aligned with Viewer Experiences In Public Comment Until August 8 NEW YORK, July 9, 2026 /PRNewswire/ -- Interactive Advertising Bureau (IAB), the leading trade organization...IAB Joins Forces with Jupiter Festival Miami, Advancing the Future of Content, Entertainment, and the Creator Economy
The Leading Digital Advertising Trade Association Brings Its Network, Thought Leadership, and Members to the Inaugural Global Festival as Founding Member The Leading Digital Advertising Trade Association Brings Its Network, Thought Leadership, and Members to the Inaugural Global Festival as Founding MemberIQRush Joins IAB Working Group Focused on AI Visibility Measurement
IQRush Joins IAB and Co-Founder & CEO Todd Paris will also participate in a main-stage session at the 2026 IAB Measurement Leadership Summit SEATTLE, WA, UNITED STATES, June 9, 2026 /EINPresswire.com/ -- IQRush.ai, an AI visibility measurement and …
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The Interactive Advertising Bureau empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on in... Read More
