Diageo
Highly Engaged Employees
Highly Engaged EmployeesFood & Beverage · United Kingdom · 10K+ Employees
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Overview
Headquarters
16 Great Marlborough Street, London, Gre...Phone Number
+44 2079479100Website
www.diageo.comRevenue
$19.6 BillionStock Symbol
DEOIndustry
ZI Rank: 1
Signal Type
Mar
Apr
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Aug
ZI Rank
3
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2
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About Diageo
Diageo is a global beverage alcohol company producing and marketing a broad portfolio of spirits and beer brands. Its portfolio includes Scotch whisky, whiskey, vodka, rum, gin, tequila, liqueurs, and beer, with well-known brands such as Johnnie Walker, Smirnoff, Guinness, Baileys, Captain Morgan, Tanqueray, and Don Julio. Diageo operates across international markets through manufacturing, marketing, distribution, and brand development activities. Its products are sold in nearly 180 countries, supported by a global manufacturing and commercial network. The company also promotes responsible drinking and sustainability through its corporate initiatives.Explore more
Diageo Org Chart
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Explore company insights
Get a deeper look into Diageo's structure, leadership, and market position:
Company Profile Activity
Activity Insights
Diageo is experiencing very low activity levels compared to other companies in the Manufacturing sector.
What does this means?
Diageo is drawing exceptional interest within the Manufacturing industry, suggesting notable developments or strong market momentum, learn more about Diageo.
Diageo Tech Stack
A closer look at the technologies used by Diageo
Most Recent Scoops
Project
Diageo has launched a restructured go-to-market model effective July 1, establishing 23 country or country cluster organizations each with a standardized design responsible for spirits and premium beer market share, on-trade reach, and performance outcomes measured by sales growth, operating profit dollars, and free cash flow.
Sales, Corporate Strategy
Product Launch
Diageo has announced the launch of the Guinness Nitro Surge Tap, a home-use device built on ultrasonic technology that attaches to a 4.75-liter Guinness keg, with an initial launch planned in 2027 across Great Britain, Ireland, and the United States.
Product Launch, Consumer Technology
Pain Point
Diageo has recorded a GBP 786 million impairment charge related to its Turkey business, including goodwill from the Mey ki acquisition and several brands, largely driven by the impact of hyperinflationary accounting on carrying values relative to the inflationary environment.
Pain Point
Diageo is experiencing underperformance in the US market, with share losses across approximately 65% of its US business, driven by long-term declines in core brands, overexposure to the premium segment, underexposure to RTDs and small formats, and a cumbersome operating model.
Pain Point
Project
HR Operations, Operations, Organizational Development
Diageo News & Media
Diageo appoints Janine Blakeway to lead global Vodka Innovation - Marketing Edge
Diageo appoints Janine Blakeway to lead global Vodka Innovation. Blakeway takes on the new assignment after building more than seven years ofJOHNNIE WALKER DROPS LIMITED EDITION SABRINA CARPENTER BLACK LABEL BOTTLE DESIGN
Latest chapter in Johnnie Walker x Sabrina Carpenter collaboration celebrates bold creativity through collectible new bottle inspired by the confident, unapologetic vibe of Sabrina's album, Man's Best Friend LONDON, Sept. 8, 2026 /PRNewswire/ -- Johnnie Walker, the world's No. 1 Scotch...JOHNNIE WALKER DROPS LIMITED EDITION SABRINA CARPENTER BLACK LABEL BOTTLE DESIGN
Latest chapter in Johnnie Walker x Sabrina Carpenter collaboration celebrates bold creativity through collectible new bottle inspired by the confident, unapologetic vibe of Sabrina's album, Man's Best Friend LONDON, Sept. 8, 2026 /PRNewswire/ -- Johnnie Walker, the world's No. 1 Scotch...Diageo Hopes It's A 'LoVely Day' For A Guinness - Creative Salon
The OOH campaign was created by long-standing creative agency partner AMV BBDO
Read more news
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Frequently Asked Questions Regarding Diageo
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Diageo is a global beverage alcohol company producing and marketing a broad portfolio of spirits and beer brands. Its portfolio includes Scotch whisky, whiskey, vodka, rum, gin, tequila, liqueurs, and beer, with well-known brands such as Johnnie Walker, Smirnoff, Guinness, Baileys, Captain Morgan, Tanqueray, and Don Julio. Diageo operates across in... Read More
