ASO Advertising

ASO is an independently-owned firm started in 1997 with over $100-million in media spending serving clients including Food Lion, Mitsubishi Electric, Heartgard Heartworm Preventive, Georgia Aquarium, SureFit therapeutic footwear and The National Blues Foundation. Hauser's clients include Georgia Natural Gas, Applebee's Restaurants in Atlanta, Cox C... ommunications, Husky Tools and others. "The acquisition of Hauser Group provides Ames Scullin O'Haire a broader client service base," said managing partner-strategy, John Ames. "It also provides ASO more terrific talent, an expanded service capability and a stronger platform for continued future growth." The acquisition of Hauser is part of ASO's strategic growth plan of identifying other like-minded independent agencies that will provide a strategic fit for continued growth. "ASO has been fortunate to have continued growth and financial performance in some very difficult economic times," said managing partner-engagement, Tony O'Haire. "It has permitted the company to initiate a strong acquisition plan and add significant talent in the brand planning and digital arena." Hauser Group President Ed Klein is part of the team joining ASO. Before joining Hauser he was vice president of marketing for Coca-Cola's Diet Coke Brand Business Unit. He also served as advertising director for brand Coca-Cola worldwide during his eight-year tenure with the company. "The company's combined resources and talent will be a creative powerhouse," said Patrick Scullin, managing partner-creative. "Both agencies have been recognized for excellence in the company's creative work. ASO won the Best of Show in the Atlanta Addy Awards in 2009, and Hauser Group won Best of Show in 2010."Read More