What is YuLife?
YuLife operates as an innovative insurance provider, leveraging gamification and behavioral science to encourage healthy living and make financial products a positive force for good. Founded in 2017 and headquartered in London, the company aims to integrate everyday wellness into its insurance offerings. Its unique approach rewards users for healthy habits, positioning it as a forward-thinking player in the insurance technology landscape. The company's mission is to inspire life and foster well-being through its unique product suite.
How much funding has YuLife raised?
YuLife has raised a total of $201M across 3 funding rounds:
Series A
$11M
Series B
$70M
Series C
$120M
Series A (2019): $11M with participation from OurCrowd, RGAX, Anthemis, Creandum Funds, Notion Capital, and MMC Ventures
Series B (2021): $70M led by OurCrowd, MMC Ventures, Target Global, Creandum, Anthemis, Eurazeo, Notion Capital, and Latitude
Series C (2022): $120M supported by Dai-ichi Life Holdings and T. Rowe Price
Key Investors in YuLife
Dai-ichi Life Holdings
Dai-ichi Life Holdings is a major Japanese insurance group with a global presence, likely investing to expand its reach into innovative insurtech solutions and international markets.
T. Rowe Price
T. Rowe Price is a global asset management firm that invests in public equity and fixed income markets, likely participating to support YuLife's scaling and potential IPO.
Target Global
Target Global is a leading pan-European technology investment firm that invests across all stages, likely backing YuLife for its disruptive potential in the insurtech space and its European market traction.
What's next for YuLife?
With a significant enterprise-level funding injection, YuLife is poised for accelerated growth and product development. The recent major strategic investment signals strong investor confidence in its disruptive model. This capital infusion will likely be directed towards enhancing its gamified wellness platform, expanding its market reach, and potentially exploring new insurance verticals. YuLife's focus on integrating health and financial well-being positions it to capitalize on the growing demand for preventative and value-added insurance solutions.
See full YuLife company page
