What is Wrapify?
Wrapify operates at the intersection of out-of-home (OOH) advertising, digital media, and the gig economy, offering Fortune 500 brands a unique omnichannel strategy to reach diverse audiences. The company's high-recall ad tech platform effectively merges the impact of traditional OOH advertising with the precision, scalability, and accountability characteristic of digital campaigns. Headquartered in Solana Beach, California, Wrapify provides measurable, actionable analytics, demonstrating the effectiveness of its campaigns and solidifying its position as a leader in innovative advertising solutions.
How much funding has Wrapify raised?
Wrapify has raised a total of $11.6M across 7 funding rounds:
Debt
$500K
Other Financing Round
$1M
Other Financing Round
$2.1M
Angel/Seed
$4.5M
Angel/Seed
$3M
Debt
$150K
Debt
$324K
Debt (2015): $500K, investors not publicly disclosed
Other Financing Round (2015): $1M led by Daniel Curran, Haystack, Jason Calacanis, TechSquare Labs, Serra Ventures, AngelList, and Ludlow Ventures
Other Financing Round (2016): $2.1M supported by ZenStone Venture Capital and Jason Calacanis
Angel/Seed (2017): $4.5M featuring Avery Dennison, Social+Capital, and Ludlow Capital
Angel/Seed (2017): $3M backed by Avery Dennison
Debt (2020): $150K with participation from PPP
Debt (2021): $324K led by PPP
Key Investors in Wrapify
Avery Dennison
Avery Dennison is a global leader in pressure-sensitive materials and labeling solutions, serving a wide range of industries including packaging, retail, and industrial applications. Their investment in Wrapify suggests a strategic interest in innovative advertising and branding technologies that leverage physical assets.
Social+Capital
Social Capital is a venture capital firm focused on solving the world's hardest problems by empowering entrepreneurs. Their investment in Wrapify indicates a belief in the company's potential to disrupt the advertising industry through innovative technology and business models.
TechSquare Labs
TechSquare Labs is an early-stage venture capital fund that supports tech entrepreneurs building innovative solutions. Their backing of Wrapify highlights the company's technological advancements and its potential for significant growth in the ad tech market.
What's next for Wrapify?
With substantial enterprise-level backing, Wrapify is strategically positioned for accelerated growth and market expansion. The company's focus on integrating physical advertising with digital targeting and analytics suggests a forward-thinking approach to the evolving advertising landscape. Future developments are likely to involve enhancing its platform's capabilities, expanding its network of drivers and brands, and further refining its data analytics to offer even more sophisticated campaign insights. This sustained investment indicates a strong trajectory for Wrapify as it continues to redefine omnichannel advertising.
See full Wrapify company page