What is WireWheel?
WireWheel operates as a sophisticated provider of privacy-ready solutions, offering a comprehensive suite designed to manage consumer preferences, consents, and data rights. The platform serves as a centralized hub for privacy professionals and marketing leaders, enabling them to automate Data Subject Access Requests (DSAR) and conduct real-time website privacy scanning. By identifying potential risks in user data tracking, WireWheel empowers enterprises to maintain regulatory compliance while fostering trust with their user base. Following its acquisition by Osano, the company has further cemented its market position as a leader in the privacy-tech ecosystem, providing the necessary visibility into data sharing practices that modern businesses require to mitigate legal and reputational risks.
How much funding has WireWheel raised?
WireWheel has raised a total of $30.4M across 3 funding rounds:
Series A
$10M
Debt
$350K
Series B
$20M
Series A (2018): $10M, investors not publicly disclosed
Debt (2020): $350K led by PPP
Series B (2023): $20M supported by PSP Growth, Forgepoint Capital, and Sands Capital
Key Investors in WireWheel
Forgepoint Capital
ForgePoint Capital is the premier cybersecurity venture fund investing in transformative companies protecting the digital world. The firm is one of the most prolific investors in early and growth stage cybersecurity companies with over 40 global cybersecurity investments.
Sands Capital
Established in 1992, Sands Capital Management is headquartered in Arlington, Virginia. They manage equity mutual funds, invest in public equity markets, and more.
PSP Growth
PSP Growth is a strategic investment firm focused on providing capital and operational expertise to high-growth companies in the technology and software sectors.
What's next for WireWheel?
Looking ahead, the strategic deployment of the $20M capital will likely focus on deepening the integration of WireWheel's privacy operations suite within the broader Osano ecosystem. As regulatory frameworks such as GDPR and CCPA continue to evolve, the company is well-positioned to expand its footprint in the enterprise market, prioritizing the development of advanced automation features that reduce the operational burden of compliance. The focus will remain on scaling its technical infrastructure to support global demand, ensuring that marketing leaders can continue to leverage data-driven insights without compromising user privacy or ethical standards. This growth phase is expected to drive further innovation in privacy-by-design methodologies, reinforcing WireWheel's status as a cornerstone of the digital privacy landscape.
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