What is Wiliot?
Wiliot is an ambient IoT platform that enables a new level of visibility for products throughout their lifecycle—from manufacturing and distribution to retail and recycling. By embedding intelligence into everyday items, the company allows businesses to track products in real-time, significantly reducing capital tied up in stagnant inventory and optimizing logistics. Founded by the leadership team behind the wireless pioneer Wilocity, Wiliot combines deep expertise in wireless engineering with a vision for a more connected, transparent global supply chain. Headquartered in Israel with a robust international presence, the firm is positioned at the intersection of hardware innovation and data-driven enterprise solutions.
How much funding has Wiliot raised?
Wiliot has raised a total of $379M across 4 funding rounds:
Series A
$14M
Series B
$90M
Series C
$200M
Other Financing Round
$75M
Series A (2017): $14M with participation from Norwest Venture Partners, 83North, and Grove Ventures Ltd
Series B (2019): $90M led by Touchdown Ventures and Samsung Electronics America
Series C (2021): $200M supported by SoftBank Group Corp
Other Financing Round (2026): $75M featuring Avery Dennison
Key Investors in Wiliot
Avery Dennison
A global leader in materials science and manufacturing, specializing in pressure-sensitive labeling, packaging solutions, and RFID technology for diverse industrial and retail sectors.
Norwest Venture Partners
A premier global multi-stage venture capital and growth equity firm with a long history of supporting transformative technology companies since 1961.
83North
A global venture capital firm that partners with exceptional entrepreneurs to build category-leading companies, managing over $2.2 billion in assets.
What's next for Wiliot?
With this latest capital injection, Wiliot is poised to accelerate its global expansion and deepen its integration within complex pharmaceutical, retail, and industrial supply chains. The strategic focus will likely shift toward scaling the deployment of its ambient IoT sensors, which require no batteries, thereby lowering the barrier to entry for mass-market adoption. As the company matures, it is expected to leverage its real-time insights to drive further efficiencies in circular economy initiatives, helping global brands meet sustainability targets while simultaneously enhancing operational margins through superior inventory accuracy and loss prevention.
See full Wiliot company page
