What is Wild Calling?
Wild Calling! Pet Food (NZ) Ltd. operates as a specialized manufacturer of high-quality, grain-free nutrition for cats and dogs. The company distinguishes itself through a product portfolio that emphasizes natural dietary requirements, utilizing premium protein sources such as turkey, whitefish, and beef. A key differentiator in their market strategy is the inclusion of green-lipped mussel meat to promote joint health, alongside a commitment to carrageenan-free manufacturing processes. Beyond its commercial operations, the company maintains a strong corporate social responsibility profile by donating short-life products to animal shelters, effectively aligning its brand identity with the welfare of the animals it serves. This dual focus on nutritional integrity and ethical business practices has positioned Wild Calling as a premium player in the global pet food market.
How much funding has Wild Calling raised?
Wild Calling has raised a total of $1.9M across 1 funding round:
Private Equity
$1.9M
Private Equity (2015): $1.9M, investors not publicly disclosed
Key Investors in Wild Calling
Undisclosed Investor
Undisclosed investor participating in the funding round.
What's next for Wild Calling?
With this major strategic investment, Wild Calling is well-positioned to scale its manufacturing capabilities and expand its distribution footprint. The current enterprise-level funding suggests a transition toward broader market penetration and potential supply chain optimization. Future growth will likely hinge on the company's ability to maintain its premium quality standards while scaling production to meet rising consumer demand for transparent, health-focused pet nutrition. As the pet food industry continues to evolve toward functional ingredients and clean-label products, Wild Calling is strategically aligned to capture additional market share by leveraging its existing reputation for quality and its commitment to animal health. The firm's focus on sustainable growth and product innovation will be critical as it navigates the complexities of international expansion and competitive retail environments.
See full Wild Calling company page
