What is WideOrbit?
Founded in 1999 and headquartered in San Francisco, WideOrbit provides comprehensive software solutions designed to streamline the operations of media companies. The platform serves as a critical infrastructure layer, enabling broadcasters and digital media firms to manage advertising sales, traffic, and billing with high efficiency. By integrating disparate workflows into a unified system, WideOrbit addresses the core operational challenges faced by large-scale media enterprises, positioning itself as an indispensable partner in the industry's ongoing digital transformation.
How much funding has WideOrbit raised?
WideOrbit has raised a total of $34.5M across 4 funding rounds:
Series A
$2M
Series B
$8M
Series C
$14.5M
Series D
$10M
Series A (1999): $2M, investors not publicly disclosed
Series B (2002): $8M led by The New York Times Company and Meredith Corporation
Series C (2008): $14.5M supported by Ali Partovi, Greycroft Partners, Hadi Partovi, Scott Banister, and Khosla Ventures
Series D (2008): $10M featuring Khosla Ventures, Mayfield, and Greycroft Partners
Key Investors in WideOrbit
Khosla Ventures
Khosla Ventures provides venture assistance and strategic advice to entrepreneurs working on breakthrough technologies, focusing on areas including enterprise, AI, and fintech.
Greycroft Partners
Greycroft is a leading venture capital firm focused on investments in the Internet and mobile markets, leveraging an extensive network of media and technology industry connections.
Mayfield
Mayfield is a Menlo Park-based venture capital firm that raises dedicated funds to invest in early-stage technology companies, backing enterprise, consumer, and infrastructure founders.
What's next for WideOrbit?
Looking ahead, WideOrbit is well-positioned to leverage its historical capital base to further innovate within the media technology ecosystem. As the industry shifts toward programmatic advertising and data-driven content distribution, the company's focus on enterprise-grade software will likely center on enhancing automation and predictive analytics capabilities. The strategic alignment with its long-term investors suggests a continued commitment to market leadership, with potential for further expansion into emerging digital media segments that require sophisticated management tools to maintain profitability and operational agility in a fragmented market.
See full WideOrbit company page
