What is Viglink?
Founded in 2009 and headquartered in San Francisco, Viglink operates the largest network of its kind, specializing in the seamless monetization of content that drives commerce. The platform serves as a sophisticated bridge between over 300,000 websites and more than 40,000 merchants, effectively transforming standard outbound links into revenue-generating assets. With a massive operational footprint, the company processes over 10 billion page views and 500 million clicks on a monthly basis. By automating the affiliate marketing process, Viglink empowers publishers to capture value from their audience engagement without the friction of manual link management, thereby optimizing the intersection of content creation and e-commerce performance.
How much funding has Viglink raised?
Viglink has raised a total of $25.3M across 4 funding rounds:
Other Financing Round
$800K
Series A
$1.1M
Series B
$5.4M
Series C
$18M
Other Financing Round (2009): $800K with participation from Carlos Cashman, Ali Partovi, First Round Capital, Deep Nishar, GV, Reid Hoffman, Hadi Partovi, and Micah Adler
Series A (2010): $1.1M led by SoftTech VC, Google Ventures, and First Round Capital
Series B (2011): $5.4M supported by Google Ventures, First Round Capital, and Emergence Capital Partners
Series C (2014): $18M featuring Silicon Valley Bank, Google Ventures, First Round Capital, RRE Ventures, Correlation Ventures, and Emergence Capital Partners
Key Investors in Viglink
Google Ventures
GV is a venture capital firm founded in 2001 that invests across multiple stages and sectors, focusing on enterprise solutions, life sciences, and frontier technology innovations.
First Round Capital
A venture capital firm that invests in innovative startups across various sectors, with a notable track record of supporting entrepreneurs through successful IPOs and acquisitions.
Emergence Capital Partners
A leading venture capital firm focused on early-stage enterprise companies, dedicated to partnering with businesses that are fundamentally changing how the world works.
What's next for Viglink?
Looking ahead, Viglink is positioned to leverage its substantial capital reserves to further enhance its data-driven monetization engine. As the digital advertising landscape shifts toward more integrated commerce solutions, the company's ability to process high-volume traffic provides a distinct competitive advantage. Future strategic initiatives are expected to focus on deepening merchant integrations and expanding the reach of its commerce infrastructure, ensuring that publishers can maximize yield in an increasingly complex digital economy. The continued support from its diverse investor base suggests a long-term commitment to maintaining market leadership and driving innovation in the affiliate technology sector.
See full Viglink company page
