What is UserTesting?
Founded in 2007 and headquartered in San Francisco, UserTesting provides a sophisticated SaaS platform that facilitates deep, qualitative insights into user behavior. By enabling organizations to see and hear the experiences of real people as they interact with digital products, apps, and brand concepts, the company empowers teams to make data-informed decisions. This video-first approach to market research has become an essential component of the enterprise software stack, allowing businesses to mitigate risk and accelerate the delivery of intuitive, high-performing digital experiences.
How much funding has UserTesting raised?
UserTesting has raised a total of $288.5M across 4 funding rounds:
Series B
$3M
Series C
$45.5M
Series F
$100M
Stock Offering
$140M
Series B (2012): $3M, investors not publicly disclosed
Series C (2015): $45.5M led by OpenView and Accel
Series F (2020): $100M supported by OpenView Group companies, Accel, Greenspring Associates, and Insight Partners
Stock Issuance/Offering (2021): $140M, investors not publicly disclosed
Key Investors in UserTesting
OpenView
A venture capital firm established in 2006 that focuses on supporting B2B software companies through their expansion phases.
Accel
A global venture capital firm that partners with exceptional teams from the inception of their ideas through all phases of private company growth.
Greenspring Associates
A venture capital investment firm that serves as a lifecycle partner for fund managers and entrepreneurs across multiple stages and sectors.
What's next for UserTesting?
As UserTesting continues to leverage its recent capital, the strategic focus is expected to shift toward deepening its enterprise integration capabilities and expanding its global footprint. By utilizing the $140M infusion, the company is well-positioned to enhance its machine learning-driven analytics, providing even faster, more actionable insights for its growing client base. The firm's ability to maintain its leadership in the customer experience space will likely depend on its capacity to scale its infrastructure while continuing to deliver the high-fidelity, human-centric data that has become its hallmark in the competitive SaaS market.
See full UserTesting company page