What is Unison?
Unison operates an online platform that provides homeowners and prospective buyers with an innovative financial product. The company allows individuals to sell a portion of their future home appreciation in exchange for upfront capital, which can be used as a partial down payment. In return for this equity stake, Unison and its institutional partners receive a percentage of the home's appreciation upon sale. This model effectively democratizes homeownership and offers a flexible alternative to traditional mortgages. Unison has already facilitated stakes in over $4.4 billion worth of housing, establishing itself as a leader in the nascent co-investing market.
How much funding has Unison raised?
Unison has raised a total of $42M across 2 funding rounds:
Series B
$40M
Debt
$2M
Series B (2018): $40M, investors not publicly disclosed
Debt (2020): $2M led by PPP
Key Investors in Unison
Citi Ventures
Citi Ventures is the venture capital arm of Citigroup, known for investing in innovative financial technologies and solutions that align with the bank's strategic objectives.
F-Prime Capital Partners
F-Prime Capital Partners is a global venture capital firm focused on early-stage investments in healthcare and technology, often backing companies with disruptive potential.
The Royal Bank of Canada
The Royal Bank of Canada, through its various investment arms, actively seeks opportunities in financial services and technology, supporting companies that enhance the financial landscape.
What's next for Unison?
With substantial enterprise-level backing and a recent major strategic investment, Unison is poised for significant scaling. The company's focus on the burgeoning co-investment market, coupled with its expansion into 30 states and Washington D.C., indicates a strategic push to capture a larger market share. Future developments will likely involve enhancing its digital platform, expanding its investor base, and potentially exploring new financial products that leverage its unique position in the real estate finance ecosystem. The company's ability to attract major financial institutions signals strong confidence in its business model and its potential for sustained growth.
See full Unison company page
