What is Tyson 2.0?
Tyson 2.0 operates as the official merchandise brand of Mike Tyson, offering a diverse portfolio of apparel and accessories. The brand actively advocates for cannabis policy reform and provides products such as themed t-shirts, catering to fans of Mike Tyson and enthusiasts of the cannabis culture. By leveraging its founder's iconic status, Tyson 2.0 aims to deliver unique merchandise that resonates with its target audience and community.
How much funding has Tyson 2.0 raised?
Tyson 2.0 has raised a total of $9M across 1 funding round:
Series A
$9M
Series A (2022): $9M with participation from K2, J.W. Asset Management, Patrick Carroll, Tress Capital, and Ambria Capital
Key Investors in Tyson 2.0
J.W. Asset Management
JW Asset Management is an SEC-registered investment adviser based in New York City, specializing in investments within the healthcare sector and managing over $1 billion in assets. The firm employs a long-term, entrepreneurial approach to investing, leveraging its flexibility and extensive industry knowledge to identify unique opportunities in both public and private equity markets.
Tress Capital
Tress Capital, LLC is a global cannabis investment firm based in New York, focused on creating economic and social impact through responsible strategic investments in the cannabis industry since 2013. The firm offers a cannabis investment platform and value-adding tools and resources for portfolio companies.
Ambria Capital
Ambria Capital is dedicated to empowering early-stage companies in the mental health and technology sectors, focusing on transformative solutions that can significantly impact millions of lives. The firm invests its own capital, embracing the risks associated with early-stage ventures, and is committed to supporting entrepreneurs who are passionate about improving mental health outcomes.
What's next for Tyson 2.0?
The recent major enterprise-level funding of $9M positions Tyson 2.0 for accelerated scaling and market penetration. This strategic backing is expected to fuel product development, expand distribution channels, and enhance marketing efforts. The company's focus on cannabis policy reform and its connection to Mike Tyson's legacy provide a strong foundation for future growth and brand development in a rapidly evolving market.
See full Tyson 2.0 company page
