What is TVbeat?
TVbeat provides a comprehensive audience-first TV marketplace designed to streamline the complexities of cross-platform advertising. Their platform offers configurable modules for sales-side TV advertising activities, including proposal generation, audience management, forecasting, planning, stewardship, and enablement. By leveraging automation and machine learning, TVbeat empowers major TV platforms and networks globally to enhance efficiency and maximize yield in their advertising operations. The company's solutions are tailored for advertisers, agencies, programmers, and inventory partners, ensuring robust data integrity and advanced reporting capabilities.
How much funding has TVbeat raised?
TVbeat has raised a total of $2M across 1 funding round:
Unspecified
$2M
Unspecified (2014): $2M with participation from Credo Ventures and Episode 1
Key Investors in TVbeat
Credo Ventures
Credo Ventures is a venture capital firm that partners with technology founders from Central and Eastern Europe, focusing on pre-seed and seed stage companies with initial investments up to 5 million EUR. They manage 250 million EUR across four funds, targeting tech companies from idea stage to early product market fit.
Episode 1
Episode 1 Ventures is a London-based venture capital business investing in UK software-driven businesses, typically between £250,000 and £1,000,000. They focus on early-stage companies with high growth potential aiming to disrupt large markets, ideally after securing their first customers.
What's next for TVbeat?
The recent major strategic investment in TVbeat signals a strong confidence in its market position and future growth trajectory. This capital infusion is expected to fuel further development of its audience-first TV marketplace, potentially expanding its reach into new markets or enhancing its technological capabilities. The company's focus on unifying inventory supply and demand, coupled with its advanced automation and machine learning features, positions it for continued leadership in the evolving landscape of TV advertising, enabling more efficient and data-driven cross-platform planning and execution.
See full TVbeat company page
