What is True Performance?
True Performance is a family-owned auto body shop based in Plain City, OH, with over 35 years of specialized experience in collision repair, paintless dent repair, and automotive painting. Holding I-CAR Gold Class certification, the company is recognized for its expert vehicle care and commitment to a high-quality repair process. True Performance collaborates closely with insurance companies and offers services such as free estimates within 24 hours and after-hour towing, all guaranteed by a limited lifetime warranty on repairs. The shop emphasizes customer convenience, providing amenities like free Wi-Fi and refreshments.
How much funding has True Performance raised?
True Performance has raised a total of $410K across 2 funding rounds:
Debt
$150K
Debt
$260K
Debt (2020): $150K with participation from PPP
Debt (2021): $260K led by PPP
What's next for True Performance?
The recent major strategic investment, following a pattern of debt financing, suggests True Performance is poised for further operational scaling or asset enhancement. Given the company's long-standing history and established market presence, this capital infusion is likely to support expansion initiatives, technological upgrades, or increased service capacity. The focus on debt financing indicates a mature business model that can leverage its financial stability to acquire capital for growth without diluting equity.
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