What is Troo?
Troo operates as an energy broker, providing businesses with comprehensive solutions to lower their energy bills. The company distinguishes itself by offering complete transparency on commission costs and delivering tailored advice and energy monitoring services to optimize consumption. Since its inception in 2018, Troo has demonstrated a strong growth pattern, doubling its turnover annually for the past two years and maintaining a high customer retention rate of 90%. This consistent performance has positioned Troo as a key player aiming to disrupt the traditional business energy broker industry.
How much funding has Troo raised?
Troo has raised a total of $958K across 2 funding rounds:
Other Financing Round
$328K
Other Financing Round
$630K
Other Financing Round (2019): $328K with participation from North East Venture Fund
Other Financing Round (2022): $630K, investors not publicly disclosed
Key Investors in Troo
North East Venture Fund
The North East Venture Fund, supported by the European Regional Development Fund, is an investment vehicle focused on supporting regional economic growth and innovation.
What's next for Troo?
With the recent infusion of major strategic investment, Troo is poised for accelerated growth and operational expansion. The company's focus on job creation, aiming to hire approximately 50 new staff members in the coming six months, indicates a strategic move towards scaling its service delivery capabilities. This capital will likely be deployed to enhance its technological infrastructure, expand its market reach, and further develop its advisory services, solidifying its competitive advantage and supporting its mission to empower businesses with energy savings.
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