What is Troo?
Founded in 2018, Troo operates within the competitive energy brokerage sector, aiming to disrupt the industry by offering unparalleled transparency in commission costs. The company provides businesses with comprehensive energy monitoring and tailored advice, empowering them to achieve significant energy savings. With a strong customer retention rate of 90%, Troo has demonstrated a robust ability to deliver value and maintain client relationships. The firm's consistent year-over-year turnover growth highlights its effective operational strategy and market penetration.
How much funding has Troo raised?
Troo has raised a total of $958K across 2 funding rounds:
Other Financing Round
$328K
Other Financing Round
$630K
Other Financing Round (2019): $328K with participation from North East Venture Fund
Other Financing Round (2022): $630K, investors not publicly disclosed
Key Investors in Troo
North East Venture Fund
The North East Venture Fund, supported by the European Regional Development Fund, is an investment vehicle focused on backing regional businesses with growth potential, likely specializing in diverse sectors within the North East of England.
What's next for Troo?
The recent major strategic investment positions Troo for accelerated growth and operational scaling. This capital infusion is expected to fuel the creation of approximately 50 new jobs within the next six months, significantly expanding the company's workforce. Troo's consistent doubling of turnover in recent years, coupled with this new funding, suggests a strategic focus on market share expansion and enhanced service offerings. The company is poised to leverage this financial backing to further solidify its standing as a leader in the business energy brokerage market.
See full Troo company page