What is Tokinomo?
Tokinomo is a globally recognized, award-winning startup specializing in in-store, interactive brand activation Point of Sales Displays (POSM). Their patented and certified robotic solution utilizes sensor technology, combining sound, motion, and light to animate products directly on supermarket shelves. These internet-connected devices, managed via a cloud platform, are designed to bring products to life, driving significant sales lifts for consumer goods brands worldwide, with reported averages exceeding +200%. The company's focus on innovative retail marketing technology positions it as a key player in enhancing shopper engagement at the point of purchase.
How much funding has Tokinomo raised?
Tokinomo has raised a total of $2.5M across 2 funding rounds:
Angel/Seed
$769K
Other Financing Round
$1.7M
Angel/Seed (2020): $769K with participation from Early Game Ventures
Other Financing Round (2022): $1.7M led by Early Game Ventures and Instore Power Provider
Key Investors in Tokinomo
Early Game Ventures
Early Game Ventures is a Venture Capital Fund that specializes in leading early-stage investment rounds for European founders. They typically invest between €500K and €6M, focusing on tech and IP-driven companies at the Pre-Seed, Seed, or Series A stages. Their mission is to support innovative entrepreneurs by providing capital, strategic guidance, and valuable connections. With a commitment to diversity, they back founders from various backgrounds and aim to shape lasting impacts in the startup ecosystem.
Instore Power Provider
Instore Power Provider appears to be an entity involved in the recent funding round, potentially offering strategic or operational support within the retail environment.
What's next for Tokinomo?
With substantial enterprise-level backing and a recent strategic investment, Tokinomo is poised for accelerated growth and market expansion. The company's ability to demonstrate significant sales uplifts for brands through its unique robotic POSM solutions indicates a strong product-market fit. Future strategic initiatives will likely focus on scaling its global deployment, further developing its cloud management platform, and forging deeper partnerships with major consumer goods companies and retailers. This latest round of financing will be instrumental in solidifying Tokinomo's position as a leader in interactive in-store advertising and retail technology.
See full Tokinomo company page
