What is Tokinomo?
Tokinomo specializes in patented and internationally certified robotic solutions for supermarket shelf advertising and POP marketing. Their technology utilizes sensor-driven combinations of sound, motion, and light to animate products directly on grocery store shelves, enabling them to 'talk, move, sing, or dance' in front of shoppers. Each brand activation POSM device is internet-connected and managed remotely via a cloud-based platform, offering consumer goods brands a powerful tool for in-store advertising. The company reports average sales lifts of over 200% for brands utilizing their robotic in-store advertising solution.
How much funding has Tokinomo raised?
Tokinomo has raised a total of $2.5M across 2 funding rounds:
Angel/Seed
$769K
Other Financing Round
$1.7M
Angel/Seed (2020): $769K with participation from Early Game Ventures
Other Financing Round (2022): $1.7M led by Early Game Ventures and Instore Power Provider
Key Investors in Tokinomo
Early Game Ventures
Early Game Ventures is a Venture Capital Fund that specializes in leading early-stage investment rounds for European founders. They typically invest between €500K and €6M, focusing on tech and IP-driven companies at the Pre-Seed, Seed, or Series A stages.
Instore Power Provider
An undisclosed investor participating in the funding round, likely focused on retail infrastructure or power solutions for in-store technology.
Undisclosed investor
An undisclosed investor participating in the funding round, contributing to Tokinomo's strategic growth initiatives.
What's next for Tokinomo?
With its latest round of major strategic investment, Tokinomo is poised to further scale its operations and expand its global reach. The company's focus on leveraging technology to create dynamic in-store brand experiences aligns with evolving retail strategies aimed at capturing consumer attention in a competitive marketplace. Future growth is expected to involve enhancing its robotic capabilities, expanding its cloud-based management platform, and forging new partnerships with consumer goods brands seeking to drive significant sales lifts through innovative point-of-sale marketing. The company's trajectory suggests a strong emphasis on technological advancement and market penetration within the retail technology sector.
See full Tokinomo company page
