What is The Dodo?
The Dodo has carved a unique niche by delivering emotionally resonant and visually captivating animal stories and videos. Its content strategy is designed for high shareability across digital platforms, aiming to transform concern for animals into a widespread, viral movement. The company's success is rooted in its ability to connect with a broad audience through compelling narratives that foster empathy and engagement, positioning it as a leader in the animal-centric digital media space.
How much funding has The Dodo raised?
The Dodo has raised a total of $18.2M across 3 funding rounds:
Angel/Seed
$2M
Series A
$4.7M
Series B
$11.5M
Angel/Seed (2014): $2M with participation from Lerer Ventures, RRE, Sterling Equities, Softbank Capital, and Greycroft Partners
Series A (2014): $4.7M led by RebelMouse
Series B (2015): $11.5M supported by SoftBank Corp, Discovery Communications, Berggruen Holdings, Signature Bank, Greycroft Partners, and Lerer Hippeau Ventures
Key Investors in The Dodo
SoftBank Corp
SoftBank Group Corp. is a global technology holding company driving innovation across telecommunications, internet services, artificial intelligence, smart robotics, IoT, and clean energy technologies. Through its diverse portfolio of companies and strategic investments, including leading semiconductor IP providers, SoftBank Group supports the development and scaling of transformative technologies worldwide.
Discovery Communications
Founded in 1985 and headquartered in Silver Spring, MD, Discovery Inc. is a mass media company that produces factual television networks. The company has networks such as Investigation Discovery, HGTV, TLC, Discovery Family, AHC, Familia Discovery and Great American Country.
Berggruen Holdings
Berggruen Holdings is an investment firm that focuses on equity investments across various industries, continents, and asset classes, including private equity, real estate, alternative energy, and startups. The company emphasizes long-term, value-oriented investments and is capable of investing up to $200 million in a single transaction.
What's next for The Dodo?
With its latest major strategic investment, The Dodo is poised to accelerate its mission. Future endeavors will likely focus on enhancing content production, expanding distribution channels, and potentially exploring new verticals within the animal care and advocacy ecosystem. The company's consistent access to significant capital indicates a strong market position and investor confidence in its unique content model and its potential for continued growth and impact in promoting animal welfare globally.
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