What is Ternary?
Ternary offers a specialized FinOps platform designed to empower cloud engineers, IT finance, and business teams to effectively manage and optimize cloud costs on Google Cloud Platform (GCP). Purpose-built to address the unique challenges faced by GCP customers, Ternary has established itself as a Google Cloud Partner and achieved FinOps Foundation certification. Since its inception in 2021, the company has rapidly expanded its customer base, now serving over 100 active enterprise clients who rely on its platform for enhanced cloud financial management and cost efficiency.
How much funding has Ternary raised?
Ternary has raised a total of $18.7M across 2 funding rounds:
Angel/Seed
$6.7M
Series A
$12M
Angel/Seed (2022): $6.7M with participation from Operator Partners, FinVC, Neva Sgr, and Oceans Ventures
Series A (2023): $12M led by Great Oaks Venture Capital, Jump Capital, Fin Capital, Gaingels, and RiverPark Ventures
Key Investors in Ternary
Great Oaks Venture Capital
Great Oaks Venture Capital is an early-stage investment firm that identifies and supports founders building transformative companies across various sectors, with a particular expertise in software, healthcare, financial services, marketplaces, and enterprise solutions. They provide capital and hands-on support from Pre-Seed to Series A rounds.
Jump Capital
Jump Capital is a venture capital firm investing in early-stage founders in fintech, application software, and infrastructure software. They leverage financial expertise and operational experience to actively support portfolio companies with strategic opportunities, hiring, and operational decision-making.
Fin Capital
Fin Capital specializes in backing enterprise software solutions for the financial services industry, supporting them throughout their product lifecycle. They focus on fostering growth and innovation within this specific market niche.
What's next for Ternary?
The substantial enterprise-level funding and recent strategic investment signal a pivotal growth phase for Ternary. This capital infusion is expected to accelerate product development, enhance market penetration, and expand the company's operational capacity to meet the increasing demand for its FinOps solutions. Ternary is well-positioned to capitalize on the ongoing digital transformation and the critical need for cloud cost governance, likely focusing on deepening its integration with GCP services and expanding its enterprise client support infrastructure. The company's trajectory suggests a strong focus on scaling its operations and solidifying its position as a leader in the cloud financial management space.
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