What is Swivel?
Founded in 2019, Swivel operates a sophisticated digital leasing platform designed to modernize how office spaces are marketed, designed, and leased. The platform serves as an end-to-end solution for property owners, enabling them to reduce leasing cycles and operational costs while delivering a premium tenant experience. With a footprint spanning over 70 properties and portfolios across major national markets, Swivel integrates seamlessly into the operations of industry leaders such as Brandywine and Cousins. The company's core value proposition lies in its ability to digitize the traditionally opaque and manual leasing process, providing data-backed insights that empower landlords to optimize their portfolios in real-time. As the commercial real estate sector shifts toward more agile, service-oriented models, Swivel's technology stack acts as a vital bridge between physical assets and digital-first tenant expectations.
How much funding has Swivel raised?
Swivel has raised a total of $12.8M across 2 funding rounds:
Angel/Seed
$4.8M
Series A
$8M
Angel/Seed (2018): $4.8M with participation from First Round Capital
Series A (2020): $8M led by Jim Breyer and Jones Lang LaSalle
Key Investors in Swivel
Jones Lang LaSalle
A global commercial real estate services and investment management firm that provides integrated technology-enabled solutions for property owners and institutional investors worldwide.
First Round Capital
A prominent venture capital firm specializing in early-stage investments, known for supporting high-growth technology startups through strategic mentorship and capital.
Breyer Capital
A global venture capital firm focused on long-term investments in technology, artificial intelligence, and digital transformation sectors.
What's next for Swivel?
With the backing of major institutional and venture capital partners, Swivel is well-positioned to scale its operations and deepen its market penetration. The recent capital injection will likely be directed toward enhancing its proprietary software suite, expanding its reach into new geographic markets, and further integrating its platform with existing property management ecosystems. As the industry continues to grapple with the long-term implications of hybrid work models, Swivel's focus on flexible, tailored workspace solutions remains highly relevant. The company is expected to prioritize product innovation, specifically in areas of automated leasing workflows and advanced analytics, to maintain its competitive edge. By leveraging its existing partnerships with global real estate giants, Swivel is poised to set the standard for digital leasing, effectively transforming how commercial properties are managed and monetized in an increasingly volatile economic environment.
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