What is SURI?
Founded in 2020 and headquartered in London, SURI operates within the sustainable consumer goods sector, focusing on the manufacturing and retail of eco-friendly toothbrushes. The company aims to disrupt the traditional oral care market with its environmentally conscious products.
How much funding has SURI raised?
SURI has raised a total of $2.4M across 1 funding round:
Angel/Seed
$2.4M
Angel/Seed (2022): $2.4M with participation from Hambro Perks and JamJar Investments
Key Investors in SURI
Hambro Perks
Hambro Perks is a London-headquartered international investment firm focused on private technology investing, partnering with founders to support growth businesses across all investment stages.
JamJar Investments
JamJar Investments is a London-based venture capital fund that invests in early-stage companies within the consumer technology and FMCG sectors, with notable past investments including Deliveroo.
What's next for SURI?
The substantial enterprise-level backing and recent strategic investment indicate a strong market validation for SURI's sustainable business model. This capital infusion is expected to fuel further expansion, potentially through scaling production, enhancing distribution channels, and developing new product lines. The company's focus on sustainability positions it well to capitalize on growing consumer demand for eco-friendly alternatives.
See full SURI company page