What is SureSale?
SureSale operates a vehicle quality SaaS platform designed to provide used vehicle buyers with comprehensive reports on a vehicle's history, current condition, and future assurance. The company's Factfile vehicle report serves as a universal standard for used vehicles. SureSale also empowers franchise and independent dealers to validate and market the quality of their used vehicle inventory. The company, recognized with a Gold Stevie® Award for "Innovation of the Year" in 2020, was established to address the growing demand for inspected, high-quality pre-owned vehicles in the US market.
How much funding has SureSale raised?
SureSale has raised a total of $7M across 1 funding round:
Series A
$7M
Series A (2020): $7M with participation from COFFIN CAPITAL and Upfront Ventures
Key Investors in SureSale
Upfront Ventures
Upfront Ventures is a venture capital firm located in Los Angeles that focuses on investing in technology businesses. Their investment areas include digital media, SaaS, consumer internet, and retail innovation. The firm aims to support startups and emerging companies within these sectors. Their intended clients are technology-driven businesses seeking capital for growth and innovation.
COFFIN CAPITAL
Undisclosed investor participating in the funding round.
What's next for SureSale?
With its recent major strategic investment, SureSale is poised for significant expansion and further development of its quality assurance platform. This capital infusion is expected to fuel growth initiatives, enhance its SaaS offerings for dealers, and potentially broaden its market reach. The company's focus on providing transparency and quality assurance in the used car market positions it for continued success and innovation in the automotive technology sector.
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