What is Stio?
Founded in 2011 and headquartered in Jackson, Wyoming, Stio® aims to inspire connection with the outdoors. The company's offerings merge mountain town style with backcountry performance, sold through its Mountain Studio® retail stores, catalogs, and website. Stio's commitment to functional, innovative products infused with 'mountain soul' positions it as a distinctive player in the outdoor lifestyle market.
How much funding has Stio raised?
Stio has raised a total of $25.9M across 2 funding rounds:
Private Equity
$5.9M
Other Financing Round
$20M
Private Equity (2014): $5.9M with participation from KarpReilly Investments and Sandbridge Capital
Other Financing Round (2023): $20M led by Lagi Innovation Fund
Key Investors in Stio
Karp Reilly Investments
Karp Reilly Investments is a private investment firm that partners with growth-stage companies. Their focus on helping businesses achieve long-term vision aligns with Stio's expansion goals.
Lagi Innovation Fund
Lagi Innovation Fund is an investor participating in the recent financing round, contributing to Stio's strategic growth.
Sandbridge Capital
Sandbridge Capital is a consumer growth equity fund specializing in high-growth branded consumer companies, suggesting a strategic interest in Stio's market position and brand potential.
What's next for Stio?
The recent major strategic investment signals a new phase of expansion for Stio. This capital infusion is expected to fuel further product development, enhance retail and e-commerce operations, and potentially broaden its market reach. The company's trajectory suggests a focus on scaling its direct-to-consumer model while maintaining its core brand identity rooted in outdoor adventure and community.
See full Stio company page