What is Springbot?
Founded in 2012 and headquartered in Atlanta, Georgia, Springbot provides a Software-as-a-Service (SaaS) e-commerce marketing platform designed to empower small and medium-sized businesses. The platform integrates data, content, and multi-channel marketing tools, offering a comprehensive solution for businesses looking to enhance their online presence and customer engagement. Springbot's technology aims to streamline marketing efforts, enabling SMBs to compete more effectively in the digital marketplace.
How much funding has Springbot raised?
Springbot has raised a total of $49.1M across 6 funding rounds:
Series A
$4M
Private Equity
$5M
Series B
$10.1M
Private Equity
$15M
Debt
$1M
Unspecified
$14M
Series A (2013): $4M with participation from Forté Ventures, TechOperators, and TTV Capital
Private Equity (2015): $5M led by TTV Capital, TechOperators, and Silicon Valley Bank
Series B (2016): $10.1M supported by TTV Capital, Harbert Growth Partners, and Tech Operators
Private Equity (2018): $15M featuring North Atlantic Capital, TTV Capital, TechSquare Labs, Harbert Growth Partners, Silicon Valley Bank, TechOperators, and Forté Ventures
Debt (2020): $1M backed by PPP
Unspecified (2021): $14M with participation from Sterling Bancorp
Key Investors in Springbot
North Atlantic Capital
North Atlantic Capital is a venture capital firm founded in 1986 and based in Portland, Maine. The company provides growth capital to innovative technology companies across the United States, focusing on high-growth, later-stage technology businesses.
TTV Capital
TTV Capital invests in fintech businesses that serve the widely varying needs of the financial services sector and the consumers of financial products. The company's team of experienced technology and financial services professionals has more than 100 years of venture capital and highly relevant industry operating expertise.
TechSquare Labs
TechSquare Labs is Atlanta's leading seed-stage venture capital fund dedicated to empowering tech entrepreneurs to build innovative solutions. The firm partners with technical founders, engineers, and builders to create competitive advantages that accelerate growth for their portfolio companies.
What's next for Springbot?
With its recent major strategic investment and a substantial overall funding history, Springbot is poised for accelerated growth. The company's focus on providing an integrated e-commerce marketing platform suggests a strategy centered on enhancing its SaaS offering, expanding its customer base, and potentially exploring new market segments. The ongoing capital will likely support product innovation, further integration capabilities, and scaling of its sales and marketing operations to meet the evolving demands of the SMB e-commerce landscape.
See full Springbot company page
