What is Splash?
Splash operates as a comprehensive event marketing technology company based in the United States, with a notable presence in the UK and across Europe. The platform is designed to empower organizations to execute on-brand, measurable, repeatable, and compliant event marketing programs, catering to live, hybrid, and virtual experiences at scale. By offering enhanced event types, deeper integrations, and more insightful analytics on attendee engagement and event ROI, Splash simplifies processes for event professionals. The company's technology aims to amplify brands, provide effective measurement of results, and facilitate the growth of event programs through a unified, powerful platform.
How much funding has Splash raised?
Splash has raised a total of $14.5M across 3 funding rounds:
Other Financing Round
$1.5M
Series A
$6M
Series B
$7M
Other Financing Round (2014): $1.5M with participation from BoxGroup, Great Oaks Venture Capital, Eben Pagan, Maveron, QueensBridge Venture Partners, UTA Ventures, Lerer Hippeau Ventures, Scott Belsky, Kevin Colleran, PROfounders Capital, and Valence Ventures
Series A (2015): $6M led by Spark Capital
Series B (2016): $7M supported by Ascent Venture Partners, ScaleUp Ventures, Spark Capital, and Lerer Hippeau Ventures
Key Investors in Splash
BoxGroup
BoxGroup is an early-stage investment firm known for its focus on identifying and backing promising startups. Their investment in Splash suggests a belief in the company's potential for significant growth and market disruption within the event technology space.
Great Oaks Venture Capital
Great Oaks Venture Capital is an early-stage investment firm that supports founders building transformative companies across various sectors. Their participation in Splash's funding rounds indicates a strategic alignment with the company's mission to revolutionize event marketing through technology.
Maveron
Maveron is a consumer-focused venture capital firm that invests in innovative entrepreneurs. Their involvement with Splash highlights the company's appeal to investors looking for scalable solutions that enhance customer experiences and engagement, even within the B2B event marketing sector.
What's next for Splash?
The recent major strategic investment signifies a pivotal moment for Splash, likely indicating a transition into a scaling phase. This capital will be instrumental in enhancing its technological capabilities, expanding its market reach, and potentially exploring new verticals within the event marketing ecosystem. The company's focus on providing a robust, integrated platform positions it to capitalize on the increasing demand for sophisticated event management solutions in both enterprise and mid-market segments. Future growth will likely involve deepening integrations with other marketing and sales technologies, further refining its analytics for demonstrable ROI, and potentially expanding its international footprint.
See full Splash company page
