What is Spider AF?
Founded in 2011 and headquartered in Tokyo, Spider AF specializes in detecting, blocking, and preventing fraudulent digital ad activities across both web and mobile applications. Its core technology targets fake clicks and installs, a critical issue for advertisers seeking to optimize their marketing spend and ensure genuine engagement. In an era where digital advertising budgets are substantial, the need for reliable ad fraud prevention tools like Spider AF is paramount for maintaining campaign efficacy and ROI.
How much funding has Spider AF raised?
Spider AF has raised a total of $8.5M across 3 funding rounds:
Unspecified
$568K
Series A
$2.9M
Series B
$5M
Unspecified (2018): $568K, investors not publicly disclosed
Series A (2019): $2.9M led by Nippon Venture Capital, Mitsubishi UFJ Capital, and Accord Ventures
Series B (2021): $5M supported by Darwin Venture Management, Golden Asia Fund, Mitsubishi UFJ Capital, and Headline Asia Fund
Key Investors in Spider AF
Nippon Venture Capital
Nippon Venture Capital (NVCC) is an open innovation platform that connects startups, large corporations, and academia, aiming to support the next generation of entrepreneurs and venture companies in Japan.
Mitsubishi UFJ Capital
Mitsubishi UFJ Capital brings insight and access to overseas companies and investors targeting the Japanese market, with a strong track record of financing over 1,000 companies, many of which have gone public.
Accord Ventures
Undisclosed investor participating in the funding round.
What's next for Spider AF?
The recent major strategic investment positions Spider AF for accelerated growth and market expansion. This capital infusion is likely to fuel further development of its detection algorithms, enhance its global reach, and strengthen its competitive edge against evolving ad fraud schemes. As the digital advertising landscape continues to mature, Spider AF's focus on providing actionable insights and protective measures against invalid traffic will be crucial for its sustained success and market leadership.
See full Spider AF company page
