What is Soofa?
Soofa specializes in connecting city infrastructure to the Internet by embedding electronics into urban furniture, creating smart, intuitive city objects. Founded by a team of female engineers and designers from Harvard and MIT, the company's flagship Soofa Bench, first piloted in Boston in 2014, has since been deployed in over 50 cities across 22 U.S. states. In 2016, Soofa expanded its product line with the Soofa Sign, a solar-powered e-ink digital display designed for civic communication, with early adopters announced for 2017. Soofa's innovative approach positions it as a key player in developing the smart cities of the future.
How much funding has Soofa raised?
Soofa has raised a total of $3.6M across 4 funding rounds:
Angel/Seed
$675K
Angel/Seed
$2.5M
Debt
$150K
Debt
$315K
Angel/Seed (2015): $675K, investors not publicly disclosed
Angel/Seed (2017): $2.5M led by Accomplice, Pillar, and Underscore VC
Debt (2020): $150K supported by PPP
Debt (2021): $315K featuring PPP
Key Investors in Soofa
Accomplice
Accomplice is a venture capital firm known for investing in early-stage technology companies, likely focusing on disruptive innovations.
Pillar
Pillar is a venture capital firm that typically invests in ambitious founders and companies aiming for significant market impact.
Underscore VC
Underscore VC is a venture capital firm that partners with early-stage technology companies, often focusing on building foundational businesses.
What's next for Soofa?
The recent major strategic investment indicates a pivotal growth phase for Soofa, likely enabling the company to scale its operations, expand its product development, and further penetrate urban markets. This capital infusion is expected to accelerate the deployment of its smart urban furniture and digital signage solutions, reinforcing its commitment to building smarter, more connected cities.
See full Soofa company page
