What is Sojo?
Founded in 2021, Sojo operates a specialized platform that bridges the gap between consumers and local tailoring services. By providing a seamless, app-based interface for clothing repairs and alterations, the company addresses the growing consumer demand for sustainable fashion practices and garment longevity. Sojo's market position is defined by its ability to integrate directly into the supply chains of major fashion retailers, effectively turning repair services into a scalable, tech-enabled service layer. This approach not only reduces textile waste but also provides brands with a tangible solution to meet their environmental, social, and governance (ESG) commitments while fostering deeper customer loyalty through extended product lifecycles.
How much funding has Sojo raised?
Sojo has raised a total of $2.4M across 1 funding round:
Other Financing Round
$2.4M
Other Financing Round (2022): $2.4M with participation from Ascension Ventures, CapitalT, Vertex Albion Capital, and Mustard Seed MAZE
Key Investors in Sojo
Ascension Ventures
Ascension is a venture capital firm that specializes in backing early-stage tech businesses addressing societal challenges, with a focus on impact-driven investments.
CapitalT
CapitalT is an investment firm that focuses on backing exceptional teams and innovative ideas, collaborating closely to help them scale and drive transformative change.
Mustard Seed MAZE
Mustard Seed MAZE is an impact venture capital fund investing in bold entrepreneurs with sustainable business models across Europe that solve social and environmental challenges.
What's next for Sojo?
With this major enterprise-level funding, Sojo is poised to accelerate its operational expansion and deepen its technological integration with large-scale fashion partners. The strategic roadmap likely involves scaling its logistics network to accommodate higher volumes of garment processing and enhancing its proprietary software to provide real-time analytics for retail partners. As the fashion industry faces increasing regulatory pressure regarding waste management, Sojo's ability to provide a turnkey solution for circularity makes it a prime candidate for further market penetration. Future growth will likely focus on internationalizing its service model and solidifying its role as the primary infrastructure provider for the repair-as-a-service movement in Europe and beyond.
See full Sojo company page
