What is Soil Connect?
Soil Connect operates as the first institutionally backed digital marketplace specifically engineered for the multi-billion-dollar soil and aggregates industry. Founded by third-generation developer Cliff Fetner, the platform functions as a centralized hub that connects parties with excess materials to those requiring them for construction projects. By streamlining the procurement and transport process, the marketplace effectively reduces operational overhead and environmental impact for building professionals. The platform's core value proposition lies in its ability to replace antiquated, manual coordination methods with a seamless, data-driven interface that enhances supply chain transparency and project profitability.
How much funding has Soil Connect raised?
Soil Connect has raised a total of $4M across 2 funding rounds:
Other Financing Round
$750K
Angel/Seed
$3.3M
Other Financing Round (2020): $750K with participation from Common Sail
Angel/Seed (2020): $3.3M led by Situs Real Estate, AB Investment Group, Heartland Ventures, Bazella Contracting, J.G. Pertucci Company, Altmark Group, TIA Ventures, Cemex Ventures, and Great Oaks Venture Capital
Key Investors in Soil Connect
TIA Ventures
TIA Ventures is a seed-stage venture capital fund based in New York City that invests in exceptional B2B software companies led by high-execution teams. The firm focuses on identifying product-market fit through in-depth customer research and partners with entrepreneurs dedicated to creating impactful solutions.
Great Oaks Venture Capital
Great Oaks Venture Capital operates as an early-stage investment firm focused on identifying and supporting founders building transformative companies across sectors including marketplaces and enterprise solutions.
Situs Real Estate
A strategic investor with deep roots in the real estate and development sector, providing essential industry expertise to support the growth of construction-focused technology platforms.
What's next for Soil Connect?
With the support of its latest capital raise, Soil Connect is well-positioned to accelerate its market penetration and enhance its technological infrastructure. The company is expected to focus on expanding its geographic footprint and deepening its integration within the broader construction ecosystem. By leveraging its current momentum, the firm aims to establish its marketplace as the industry standard for material management, potentially introducing new features that further optimize logistics and sustainability reporting. As the construction industry continues to embrace digital solutions, Soil Connect remains at the forefront of this transition, poised to capture additional market share through its specialized B2B software approach and commitment to operational excellence.
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