What is Smitten?
Smitten operates as a dynamic dating application designed to streamline the initiation of conversations between matched users through novel icebreakers and interactive mini-games. The platform has demonstrated considerable user adoption, attracting over 2 million users, facilitating more than 20 million matches, and generating in excess of 1 billion swipes. A distinctive feature is its Duo mode, enabling users to co-create profiles with friends and engage in group chats. Smitten is accessible as a free application on both Android and iOS, catering to a broad demographic seeking enjoyable and meaningful connections.
How much funding has Smitten raised?
Smitten has raised a total of $10M across 1 funding round:
Series A
$10M
Series A (2022): $10M with participation from Makers Fund and Possible Ventures
Key Investors in Smitten
Makers Fund
Makers Fund is a global venture capital fund dedicated to supporting creators and innovators in the games and interactive entertainment sector, providing capital and strategic guidance.
Possible Ventures
Possible Ventures is an investment firm that backs mission-driven teams using frontier technology to address significant global challenges, often investing in pre-seed and seed rounds across various impactful sectors.
What's next for Smitten?
The recent major strategic investment signals a pivotal growth phase for Smitten, likely enabling the company to accelerate product development, expand its user base, and enhance its market presence. With a foundation built on innovative engagement features and significant user metrics, this capital injection is expected to fuel further scaling initiatives. The company's focus on facilitating enjoyable connections positions it for continued success in the competitive social networking landscape, potentially exploring new monetization strategies or international market expansion.
See full Smitten company page