What is Smartisan?
Smartisan, through its subsidiary 锤子商城, specializes in the production and sale of innovative mobile devices and accessories, notably the Smartisan smartphones, including the Nut R2 model, and the Smartisan TNT go expansion notebook. The company targets tech-savvy consumers who value cutting-edge technology, quality, and functionality in their devices. Smartisan aims to provide advanced technology solutions, enhancing the user experience with its unique product offerings.
How much funding has Smartisan raised?
Smartisan has raised a total of $221.3M across 3 funding rounds:
Private Equity
$29M
Private Equity
$43.5M
Private Equity
$148.8M
Private Equity (2014): $29M, investors not publicly disclosed
Private Equity (2016): $43.5M, investors not publicly disclosed
Private Equity (2017): $148.8M supported by PurpleSky
Key Investors in Smartisan
PurpleSky
PurpleSky is a venture capital firm that backs visionary entrepreneurs leading profound transitions in China's market, particularly in mobile internet and cloud computing. They focus on angel and early-stage investments with high potential returns, leveraging insightful screening and ahead-of-trend insights into technology and user behavior.
What's next for Smartisan?
The recent major strategic investment signals a pivotal phase for Smartisan, likely enabling the company to scale its operations, enhance research and development for next-generation products, and potentially expand its market reach. This infusion of capital is crucial for maintaining a competitive edge in the rapidly evolving consumer electronics industry, allowing Smartisan to further solidify its position and pursue its strategic objectives in product innovation and market penetration.
See full Smartisan company page
