What is Smartfrog?
Smartfrog, also known as Smartfrog Canary Holding Inc., is at the forefront of the Internet of Things (IoT) revolution, specializing in consumer-focused SaaS solutions. The company's core business revolves around an accessible DIY smart home security subscription service, complemented by an expanding range of smart locks and innovative in-home delivery solutions. With a global presence spanning over 180 countries, Smartfrog is dedicated to making advanced technologies secure, practical, and universally accessible, aiming to enhance user convenience and safety. Headquartered in New York City, the company's mission is to simplify secure delivery services and elevate the overall quality of life for its diverse customer base.
How much funding has Smartfrog raised?
Smartfrog has raised a total of $20M across 2 funding rounds:
Private Equity
$5M
Private Equity
$15M
Private Equity (2016): $5M with participation from Target Global and e.ventures
Private Equity (2016): $15M led by Target Global and e.ventures
Key Investors in Smartfrog
Target Global
Target Global is a leading pan-European technology investment firm with significant assets under management, investing across all company lifecycle stages. They focus on empowering entrepreneurs and have a strong portfolio of celebrated tech companies.
e.ventures
e.ventures specializes in web and mobile application solutions, with extensive experience in custom software development for industry leaders and SMEs. They focus on delivering cutting-edge solutions across various sectors.
What's next for Smartfrog?
The recent major strategic investment in Smartfrog signals a pivotal moment for the company, likely indicating a transition into a scaling phase. This capital infusion is strategically positioned to accelerate product innovation, expand market reach, and potentially explore new verticals within the smart home and secure delivery ecosystems. With a strong foundation in IoT and a clear vision for making technology accessible, Smartfrog is poised to further solidify its position as a leader in the consumer IoT space, leveraging this backing to drive significant growth and enhance its service offerings globally.
See full Smartfrog company page
