What is Small Planet Digital?
Small Planet Digital, founded in 2009, is a specialist in zero-party data collection, providing high-quality, consented consumer data to global brands. Its proprietary Rover platform is designed to capture SKU-level purchase data directly from consumer inboxes and retail merchants, enabling seamless sharing of item-level receipts. The company leverages advanced technologies for account linking and e-receipt parsing to ensure robust and reliable data pipelines with high connection rates. Small Planet Digital focuses on enhancing products with accurate consumer insights and maintaining stable, monitored connections to maximize data potential.
How much funding has Small Planet Digital raised?
Small Planet Digital has raised a total of $490K across 1 funding round:
Debt
$490K
Debt (2021): $490K with participation from PPP
Key Investors in Small Planet Digital
PPP
Public-Private Partnership
What's next for Small Planet Digital?
With a substantial large-scale late-stage funding context, Small Planet Digital is poised for significant scaling and market penetration. The recent strategic investment suggests a focus on expanding its technological capabilities, forging new partnerships, and potentially entering new geographic markets. This capital will likely fuel further development of its Rover platform, enhancing its data analytics and AI-driven insights, and solidifying its competitive advantage in the rapidly evolving data privacy landscape.
See full Small Planet Digital company page