What is Smadex?
Smadex operates at the intersection of artificial intelligence and digital advertising, specializing in driving business growth through sophisticated mobile user acquisition, connected TV (CTV) advertising, and effective retargeting strategies. The platform's core offerings simplify the complex process of acquiring new users, boost customer engagement via targeted retargeting initiatives, and facilitate mobile subscription services through Direct Carrier Billing. By integrating advanced machine learning algorithms with creative testing protocols, Smadex optimizes advertising campaigns to maximize return on investment for its clients. The company's commitment to performance and transparency has positioned it as a trusted partner for leading brands seeking to unlock substantial mobile growth.
How much funding has Smadex raised?
Smadex has raised a total of $790K across 1 funding round:
Unspecified
$790K
Unspecified (2013): $790K with participation from 101 Startups and Trovit
Key Investors in Smadex
101 Startups
101 Startups is an investment fund focused on early-stage internet technology companies, acting as a club for investors to easily participate in curated opportunities. They aim to connect entrepreneurs with capital, mirroring the innovation found along the '101' highway to Silicon Valley.
Trovit
Trovit is a leading global search engine for classifieds, recognized for its significant growth and entrepreneurial spirit. Based in Barcelona, Trovit has been acknowledged as one of Spain's best workplaces.
What's next for Smadex?
With a recent major strategic investment, Smadex is poised for accelerated expansion. The company is expected to leverage this capital to further enhance its AI-driven platform, broaden its market reach in connected TV and mobile user acquisition, and potentially explore new verticals within the digital advertising ecosystem. This strategic backing suggests a focus on scaling its technological infrastructure and sales operations to meet growing market demand. Smadex's trajectory indicates a strong emphasis on continued innovation in performance marketing and a drive to solidify its position as a leader in AI-powered advertising solutions.
See full Smadex company page
