What is Slerp?
Headquartered in Shoreditch, London, Slerp operates as a specialized B2B technology provider designed to empower bricks-and-mortar retailers. The company distinguishes itself by offering a direct-to-consumer e-commerce platform that enables businesses to transform their physical shops into digital hubs for instant delivery. Unlike third-party marketplace models that often dilute brand identity and control, Slerp provides a proprietary checkout solution that allows retailers to own the customer relationship and manage their online growth on their own terms. This operator-first approach, informed by the founders' own experience as brand owners, ensures that the platform remains highly relevant to the practical demands of modern retail.
How much funding has Slerp raised?
Slerp has raised a total of $10M across 1 funding round:
Series A
$10M
Series A (2021): $10M with participation from Eight Roads Services, TrueSight Ventures, Jigsaw Ventures, and Aldea Ventures
Key Investors in Slerp
Eight Roads Services
A global venture capital firm backed by Fidelity, focusing on high-growth technology and healthcare companies with a long-term investment horizon.
TrueSight Ventures
A London and Stockholm-based venture capital firm specializing in early-stage European startups, providing strategic advisory and industry connections to founding teams.
Jigsaw Ventures
An early-stage venture fund that targets companies operating at the intersection of artificial intelligence, machine learning, and real-world applications.
What's next for Slerp?
With the support of its latest strategic investment, Slerp is poised to scale its operations internationally, building upon its existing presence in London and Manila. The company's roadmap focuses on deepening its technological capabilities to further integrate physical and digital retail environments. By prioritizing the development of its checkout infrastructure and expanding its service offerings, Slerp is set to challenge the dominance of third-party delivery aggregators. The firm's strategic focus remains on enabling retailers to achieve true omni-channel maturity, ensuring that brands can maintain direct, profitable, and scalable connections with their customers in an increasingly digital-first economy.
See full Slerp company page
